Kate Gresham Email & Phone Number

Greater Chicago Area

SKOOG Productions is strategically positioned in the luxury and lifestyle markets to provide integrated marketing communications for companies that seek to enrich their brand and engage more deeply with audiences. SKOOG leverages deep expertise in media relations, promotional events, and strategic marketing to develop highly customized and tactical action plans driven by the business objectives of each client. SKOOG Productions is located in Chicago and maintains a strong global network of key media contacts and creative professionals, essential for optimizing brand awareness locally, nationally, and around the world. Current and past clients include Tiffany & Co., Christian Louboutin, Ermenegildo Zegna, de Grisogono, LOFT, L.K. Bennett, Vosges Haut-Chocolat, Gucci, Iristocracy, Bottega Veneta, PARK, and Burberry as well as nonprofit organizations like the Costume Council of the Chicago History Museum, The Museum of Science and Industry and the School of the Art Institute of Chicago.

Greater Los Angeles Area

• Managed both fashion and accessories teams including managers, account executives, junior account executives and coordinators.• Developed and strengthened contact database spanning broadcast, digital, and print media as well as stylists, bloggers, publicists, vendors, etc.• Created and managed public relations strategy for all fashion and accessory clients; created and carried out plans, actively pitched features and product, and facilitated introductions to partnerships and collaborations.• Worked directly with client headquarters and all world-wide markets in order to target needed press and celebrity placements.• Sought out and secured new business opportunities for the agency; conducted new business meetings, composed specific and tailored proposals and negotiated fee structures.• Oversaw and managed execution of all client events, including season previews, store openings, retail events, product launches, celebrity focused brand events, presentations and runway shows.• Negotiated and facilitated contracts between clients and all US celebrities/VIP’s.• Oversaw and developed all client partnerships.

• Oversaw public relations, celebrity, partnerships and events for all North America. • Worked with market editors, stylists and celebrity publicists to pull samples for both national and international publications as well as film/television placements and red carpet appearances. • Ran world-wide meetings and briefs, press and retail trips, watch launches, PR events, and anniversaries.• Assisted in the launch and openings of the first two Jaeger-LeCoultre boutiques in North America.• Planned and executed all events associated with the Venice Film Festival, for which Jaeger-LeCoultre is the main sponsor.• Oversaw and developed all Jaeger-LeCoultre partnerships including Aston Martin, Navy SEALs and International Polo.

• Fulfilled sample requests for Calvin Klein Collection Ready-to-Wear and accessories. • Worked with market editors, stylists and celebrity publicists to pull samples for fashion-well and still life editorial for both national and international publications. • Designed and executed the front-of-house for the Women’s Calvin Klein Collection show, managing invitation distributions, RSVP lists, and seating charts.