Kevin H. Email & Phone Number

Spring, Texas, United States

• Created customer-facing and channel-specific content, messaging, and service narratives to elevate HP Workforce and Lifecycle programs.
• Built value propositions and narratives that aligned with business objectives and resonated with target audiences.
• Evaluated and strengthened external partnerships to align with organizational goals and drive measurable outcomes.
• Guided organizational methods and procedures to boost partner engagement and improve marketing effectiveness.
• Delivered clear updates to stakeholders on marketing progress, ensuring alignment in fast-paced and dynamic environments

Spring, Texas, United States

• Delivered clear updates to stakeholders on marketing progress, ensuring alignment in fast-paced and dynamic environments.
• Developed sales enablement materials such as case studies and solution briefs to equip sales teams with actionable tools.
• Directed agency collaborations to maintain high-quality content production and consistent brand representation.
• Designed innovative content strategies and thought leadership frameworks to generate leads and boost brand visibility.

Spring, Texas, United States

• Drove lead generation and brand awareness using case studies, solution briefs, and digital content formats like videos and infographics.
• Advanced mid-funnel conversions through impactful presentations, webinars, and social media campaigns.
• Established clear benchmarks and goals to measure campaign performance and connect efforts to lead conversions.
• Executed content activation plans with marketing teams to ensure unified messaging and optimized impact across platforms

Washington D.C. Metro Area

• Oversaw marketing campaigns, media buys and metrics. Owned campaign management asset and content creation.
• Effectively communicated plans/strategy to stakeholders via strategic presentations.
• Analyzed interactions and visits to create comprehensive reports for review by upper management.
• Evaluated the relationship between brand awareness campaigns and web traffic, inquiries and enrollments by market and by partner to determine areas of further opportunity.
• Performed extensive research and testing to identify relevant audiences and methods of reach for degree programs ranging from business and nursing to niche degrees in police science, cybersecurity, homeland security.

Washington D.C. Metro Area

• Advertising sales, print, online, magazine.
• Demonstrated ability to work with project managers, lead developers and designers adhering to all project timelines while maintaining quality and delivering the best results for clients.
• Offered strategic consultation based on client analytics to create and improve processes and systems and maximize campaign effectiveness.