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Khadeem Edwards Email & Phone Number
Digital Marketing Manager Associate
at
Northwestern Mutual
LinkedIn matched
3 data sources
Profile completeness 86%
Current company
Role
Digital Marketing Manager Associate
Location
United States, United States, United States
Company size
Who is Khadeem Edwards? Overview
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Quick answer
Khadeem Edwards is listed as Digital Marketing Manager Associate at Northwestern Mutual, a company with 37473 employees, based in United States, United States, United States. AeroLeads shows a matched LinkedIn profile for Khadeem Edwards.
Khadeem Edwards previously worked as Digital Marketing Associate Manager at Northwestern Mutual and Paid Media Intern at Northwestern Mutual. Khadeem Edwards holds Bachelor Of Science - Bs, Marketing from University Of Maryland - Robert H. Smith School Of Business.
Company email context
Email format at Northwestern Mutual
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Northwestern Mutual
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Profile bio
About Khadeem Edwards
From freelancing with local businesses, to interning in marketing for a Fortune 200 company. From forming agreements with clients for video editing projects, to analyzing Adobe Analytics dashboards and winning competitions using Tableau. My goal is to be the embodiment of that balance between creative and analytical, and through working for myself and others, I have been able to mix the two worlds seamlessly.My current obsession is paid media. Chasing that interest has given me the opportunity to launch a small search campaign with Northwestern Mutual and assist with creating dashboards, analyzing demographic data, building out UTMs, and much more! I love the fast pace of the industry and discussing the many changes that occur within it.I am an overachiever at heart, and I love to be challenged. Currently, I TA for a marketing principles class; I work as a paid media intern; I sit on an advisory board for undergrad studies; volunteer with two non-profit organizations throughout the semester (A Wider Circle, Walk for Alzheimer’s); and I hold an active membership in the Southern Management Leadership Program. This is all on top of being a commuter student! Time-management is my biggest skill, along with organization.But it’s not all work! In my free-time, I love traveling with friends and organizing fun little photoshoots. I have become the organizer of my friend group, which means detailed itinerary spreadsheets whenever we go out.Please feel free to connect with me via LinkedIn. I am always open to new people and conversations, especially if we are talking marketing and art!
Current workplace
Khadeem Edwards's current company
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Northwestern Mutual
12 roles
Khadeem Edwards work experience
A career timeline built from the work history available for this profile.
Digital Marketing Associate Manager
Current
Jun 2024 - Present
Paid Media Intern
- Manage the creation and upload of customer lists across paid social and search platforms like Meta, Pinterest, Google, and Bing, in order to avoid retargeting current customers
- Created a UTM builder in Excel to track 60+ Meta ads for a Black History Month campaign
- Pull daily spend from channels such as Pinterest, LinkedIn, Reddit, Spotify, Nativo, and much more; Building Pivot tables in Excel for monthly reports on performance, leads, and CPLs per channel
- Developed a $200 impression share campaign in Google Ads to drive traffic to a new microsite domain while tracking performance daily and adjusting bids; Achieving a CPC 40% under what we projected
Jan 2024 - May 2024
Digital Marketing Intern
- Utilized Adobe Analytics to build workspaces that analyze web traffic/engagement trends; present data-driven insights and observations in weekly report-outs; Used historical web data to suggest two possible A/B tests
- Conducted SEO research using Conductor and optimized over 100 YouTube videos using keywords and CTAs for an over 50% increase in impressions of older evergreen content
- Built an Excel tracker to measure YouTube engagement by video category/product to measure performance over time; Managed the upload schedule for YouTube Shorts in the Sprinklr platform
Jun 2023 - Dec 2023
Teaching Assistant
As a TA for Marketing Principles and Organizations, I act as a liaison between students and their professor. I coordinate weekly to ensure that grades are sent out by their Tuesday deadlines and that grading is consistent with the standards set for the class. This involves a strong focus on attention to detail.
Sep 2023 - May 2024
Member Of Undergraduate Student Advisory Board
- Nominated to Represent the Southern Management Leadership Program (SMLP) and Act as a liaison for information between the organization and the Dean of Undergrad Studies
- Voice concerns of the organization and advocate for its members
- Take notes to report on important changes that may affect the organization and communicate those changes to our directors
Sep 2023 - May 2024
Member And Scholarship Recipient
- Develop an entrepreneurial mindset through critical thinking and creative problem solving
- Learn frameworks such as business models, diagnostic review, and design innovation to develop innovative solutions to existing opportunities; build ethical leadership skills and develop quality management practices
- Volunteered at local non-profit organizations such as A Wider Circle, UMD Campus, The Alzheimer’s Walk
Jun 2021 - May 2024
Freelance Video Editor And Photographer
K.Edwards Photography And Graphic Design
- Completed four video editing projects for Servpro using Adobe After Effects and Adobe Premier, achieving a peak for LinkedIn post engagement for the year
- Edited 200+ photos in Adobe Photoshop for an online boutique contributing to a 300-follower increase
- Managed projects to produce a local designer’s most viewed promotional videos for over 1,000 impressions
Jan 2020 - Jun 2023
Director Of Film/Photography
- Collaborate on projects with other directors to highlight events and inform students
- Create, organize, and maintain a Google Drive to collaborate with other directors and executives
- Take pictures and videos to be used for promotional content and member recruitment
- Oversee the creation of presets and photography related projects
Oct 2022 - May 2023
Marketing Intern
Chalkboard Wings & Bbq
- Updated business content weekly across web, Google Business, and Yelp to inform customers of events
- Increased average likes by 62% on Instagram through creating and managing product photography content
- Deployed Google Analytics to better present weekly website engagement data to the business owner
Aug 2022 - Dec 2022
Content Marketing Intern
- Created promotional videos daily and increased LinkedIn likes to its highest for the year
- Established a TikTok account and helped the franchise reach hundreds of new viewers
- Shot pictures and videos of staff to be used as content on TikTok, LinkedIn, and Facebook
Jan 2022 - Apr 2022
It Help-Desk Student Trainee
- Recorded inventory of equipment weekly through Microsoft Excel to track of storage over time
- Answered calls from students and faculty to troubleshoot network issues
- Led group assignments given by supervisors to set up and replace computers in 5 classrooms
Jun 2019 - Aug 2019
Team & coworkers
Colleagues at Northwestern Mutual
Other employees you can reach at northwesternmutual.com. View company contacts for 37473 employees →
TM
Tara Mosset
Colleague at Northwestern Mutual
Iowa City-Cedar Rapids Area, United States
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UR
Uziel Reyes
Colleague at Northwestern Mutual
North Andover, Massachusetts, United States, United States
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PW
Platformer Walkthrough
Colleague at Northwestern Mutual
Dubai, United Arab Emirates, United Arab Emirates
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DC
Demarcus Cobb
Colleague at Northwestern Mutual
Shelby County, Tennessee, United States, United States
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MQ
Matthew Quick
Colleague at Northwestern Mutual
Atlanta Metropolitan Area, United States
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JW
Jeffrey Wells
Colleague at Northwestern Mutual
Pennellville, New York, United States, United States
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TO
Tim O'Brien, Cfp®
Colleague at Northwestern Mutual
Jersey City, New Jersey, United States, United States
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NB
Nadia Bravo
Colleague at Northwestern Mutual
Greater Chicago Area, United States
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JH
Justin Helmer
Colleague at Northwestern Mutual
Muskego, Wisconsin, United States, United States
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SJ
Samantha Johns
Colleague at Northwestern Mutual
San Francisco Bay Area, United States
View →
Tara Mosset
Colleague at Northwestern Mutual
Iowa City-Cedar Rapids Area, United States
View →
UR
Uziel Reyes
Colleague at Northwestern Mutual
North Andover, Massachusetts, United States, United States
View →
PW
Platformer Walkthrough
Colleague at Northwestern Mutual
Dubai, United Arab Emirates, United Arab Emirates
View →
DC
Demarcus Cobb
Colleague at Northwestern Mutual
Shelby County, Tennessee, United States, United States
View →
MQ
Matthew Quick
Colleague at Northwestern Mutual
Atlanta Metropolitan Area, United States
View →
JW
Jeffrey Wells
Colleague at Northwestern Mutual
Pennellville, New York, United States, United States
View →
TO
Tim O'Brien, Cfp®
Colleague at Northwestern Mutual
Jersey City, New Jersey, United States, United States
View →
NB
Nadia Bravo
Colleague at Northwestern Mutual
Greater Chicago Area, United States
View →
JH
Justin Helmer
Colleague at Northwestern Mutual
Muskego, Wisconsin, United States, United States
View →
SJ
Samantha Johns
Colleague at Northwestern Mutual
San Francisco Bay Area, United States
View →
2 education records
Khadeem Edwards education
Bachelor Of Science - Bs, Marketing
Associate Of Arts - Aa, Business Administration And Management, General
FAQ
Frequently asked questions about Khadeem Edwards
Quick answers generated from the profile data available on this page.
What company does Khadeem Edwards work for?
Khadeem Edwards works for Northwestern Mutual.
What is Khadeem Edwards's role at Northwestern Mutual?
Khadeem Edwards is listed as Digital Marketing Manager Associate at Northwestern Mutual.
Where is Khadeem Edwards based?
Khadeem Edwards is based in United States, United States, United States while working with Northwestern Mutual.
What companies has Khadeem Edwards worked for?
Khadeem Edwards has worked for Northwestern Mutual, University Of Maryland - Robert H. Smith School Of Business, Southern Management Leadership Program, K.Edwards Photography And Graphic Design, and American Marketing Association At Umd (Umd Ama).
Who are Khadeem Edwards's colleagues at Northwestern Mutual?
Khadeem Edwards's colleagues at Northwestern Mutual include Tara Mosset, Uziel Reyes, Platformer Walkthrough, Demarcus Cobb, and Matthew Quick.
How can I contact Khadeem Edwards?
You can use AeroLeads to view verified contact signals for Khadeem Edwards at Northwestern Mutual, including work email, phone, and LinkedIn data when available.
What schools did Khadeem Edwards attend?
Khadeem Edwards holds Bachelor Of Science - Bs, Marketing from University Of Maryland - Robert H. Smith School Of Business.
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