• Manage IBEC’s engaging competitions and events, including UNB Data Challenge, Apex Business Plan Competition, and Faculty of Management Speaker Series and pivot them in a hybrid format, both virtually and in-person amidst the pandemic, by leveraging existing technical and manpower resources.• Plan networking & industry immersion with NB-based organizations, including Planet Hatch, Ignite Fredericton, TechImpact, Fredericton Chamber of Commerce, NBIF, and UNB Libraries.• Manage the events from planning, sponsorship, marketing, registrations, logistics and operations using existing resources, keeping expenses to a minimum.• Build valuable work-relationships with industry and community partners in New Brunswick.• Created new partnerships with data experts/organizations in New Brunswick and Europe to coordinate the UNB Data Challenge

• Courses: Business Data Analytics, Production and Operations Management • Tutor and help graduate students catch up with course content• Provide students with instructions on assignments and homework• Invigilate midterm and final exams

• Conduct research on potential products to evaluate business’ profitability• Conduct research on competitive products to decide appropriate communications plans• Plan product features and arrange feature updates schedule• Ensure product quality on a routine basis• Acknowledge and resolve customers’ inquiries• Develop, supervise, and assess promotional campaigns for newly launched products• Conduct data analysis on customer behaviors to develop future campaigns or events• Prepare statistical reports on product performance and provide consultation to managers.

• Acquire new users for video game products via Search Engine Marketing• Assess performance of SEM campaigns• Conduct data analysis and prepare statistical reports for future decisions