Khai Asyraf

Khai Asyraf Email and Phone Number

Managing Director | Social Impact Projects | ACLP-certified @ Singapore Malay Chamber of Commerce & Industry (SMCCI)
Singapore
Khai Asyraf's Location
Singapore, Singapore
Khai Asyraf's Contact Details

Khai Asyraf work email

Khai Asyraf personal email

n/a
About Khai Asyraf

Currently the Managing Director at Rice Media in Singapore, I champion storytelling that explores cultural narratives with insight and sensitivity. I'm also furthering my expertise by pursuing an ACLP certification, aiming to enrich my skills in adult training and lecturing. My leadership at Rice Media intertwines with my role in a local charity, melding my passions for media relations and social advocacy.At Rice Media, I collaborate closely with key departments to ensure Rice Media's smooth operation and growth. Though leading with empathy presents its challenges, it remains integral to my approach and our success—demonstrating a commitment to impactful media.One of my proudest achievements to date is the 'Project RED,' an initiative endorsed by the Ministry, Communication and Information (MCI). This notable social integration campaign danced with brilliance to a second-place finish in the illustrious MARKies Awards in 2020. Furthermore, my involvement in the national campaign for Community Chest, a department under the National Council of Social Service, culminated in a nomination as one of the top 10 finalists in the MARKies Awards for Most Effective Use-Gov Sector/Non-profit making.

Khai Asyraf's Current Company Details
Singapore Malay Chamber of Commerce & Industry (SMCCI)

Singapore Malay Chamber Of Commerce & Industry (Smcci)

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Managing Director | Social Impact Projects | ACLP-certified
Singapore
Website:
smcci.org.sg
Employees:
33
Khai Asyraf Work Experience Details
  • Singapore Malay Chamber Of Commerce & Industry (Smcci)
    Singapore Malay Chamber Of Commerce & Industry (Smcci)
    Singapore
  • Rice Media
    Managing Director
    Rice Media Jul 2022 - Present
    Singapore, Sg
  • Rice Media
    Director, Client Services
    Rice Media Mar 2020 - Jul 2022
    Singapore, Sg
    Initiate new business opportunities and potential revenue streams while developing strong industry relationships within marketing and advertising partners to continually grow the company's pipeline.
  • Viddsee
    Associate Account Director
    Viddsee Mar 2019 - Mar 2020
    Singapore, Singapore, Sg
    Viddsee is a content creator (specializes in producing branded films and documentaries via data insights) and a video entertainment platform that distributes and amplify content to reach the digital audience.Identify sales leads and following new opportunities and setting up meetings. Planning and preparing presentations (keynote/powerpoint) and communicating new product developments to prospective clients and lead the pitches with the creative team while currently focussing on the government sector.Also contributing to the strategy and overseeing the development/management of creative campaigns. Drive meetings and spearhead presentations with clients, ensuring their feedback are effectively captured by campaign managers and infused back into the creatives.
  • Viddsee
    Account Manager
    Viddsee Aug 2018 - Mar 2019
    Singapore, Singapore, Sg
    Primarily identify sales leads and following new opportunities and setting up meetings. Planning and preparing presentations (keynote/powerpoint) and communicating new product developments to prospective clients and leads the pitches with the creative team, currently focussing on the government sector.
  • Now Comms Asia
    Account Manager
    Now Comms Asia Aug 2018 - Sep 2018
    Singapore, Singapore, Sg
    Account and client servicing with Now Comms Asia. Responsible for ensuring that the agency is meeting the client's needs and working with all the key functions that go into creating the marketing output. Establishing relationships with potential clients, maintaining and nurturing business relationships with existing clients.
  • Splash Productions Pte Ltd
    Creative Producer
    Splash Productions Pte Ltd Oct 2015 - Aug 2018
    Singapore, Singapore, Sg
    Project Management - Client servicing and handles accounts for film/animation department. Engage and understand client’s objectives and present production briefs for the film/animation team. Oversee projects from concept development to post-production. Produced call sheets, production timeline,handles production budget, preparation and collation of release forms. Advise and recommend clients on creative workflow that suits budget & timeline. I have listed the projects that I have produced under Splash (refer 3rd point).Sales Team - The Sales lead IC for the video department. Generate weekly sales report to present to management and accounts team. Respond to client leads/opportunities and drafting full quotation accordance to rate card. Quality & Risk Management - Working closely with clients (main point of contact) and coordinates with production team to ensure delivery of project achieve client objectives and of optimum quality that fits to branded campaign. Ensuring compliance with relevant regulations and dealing with all practical and legal aspects of keeping a project running.Notable projects that was produced:DBS Internal Comms, “Middle Management Video”STB, “ASEAN Tourism Forum 2017 Introducing Singapore”Singapore Prison Service, “Corporate Advance 2016”WSG, Singapore Skills Framework - Learning SeriesCOOL+ Outdoor Air condition system. - Concept VideoIndustrial Enterprise (IE) Singapore, Annual Review Video & Internal VideoVital, Shared Services WSG, Tourism Division - 4 Perks in the Tourism IndustryLinde - Oil & Gas Company - Safety Video Series
  • Lagardère Sports
    Sports Producer (Paragames 2015)
    Lagardère Sports Dec 2015 - Dec 2015
    London, Gb
    Taking all of the disparate elements of a sports event and coordinating them into a coherent whole. Troubleshooting during live events and cueing the production team, ensuring the sports events run smoothly. Extra content is used to enhance the live action and create a well-rounded event for audience interaction. Comes in the form of animation packages that are pertinent to the event, the producer usually supervises the interviews and shooting of accompanying video that make up these packages.
  • Gns School Of Business And Technology
    Media Trainer (Moe-Certified)
    Gns School Of Business And Technology Oct 2013 - Oct 2015
    Assigned to conduct Photography and Video Production trainings in primary/secondary schools. MOE-certified. Also conduct Airline Services workshops for secondary/tertiary level.
  • Popular Holdings Limited
    Media Trainer (Moe-Certified)
    Popular Holdings Limited Jan 2013 - Oct 2015
    Serangoon, North East Community Development Council, Sg
    Assigned to conduct Photography and Video Production trainings in primary/secondary schools. MOE-certified.
  • Notch Productions Limited
    Sports Producer (Sea Games 2015)
    Notch Productions Limited Apr 2015 - Jun 2015
    Taking all of the disparate elements of a sports event and coordinating them into a coherent whole. Troubleshooting during live events and cueing the production team, ensuring the sports events run smoothly. Extra content is used to enhance the live action and create a well-rounded event for audience interaction. Comes in the form of animation packages that are pertinent to the event, the producer usually supervises the interviews and shooting of accompanying video that make up these packages.
  • Singapore Airlines
    Cabin Crew
    Singapore Airlines Oct 2008 - Oct 2013
    Singapore, Singapore, Sg
    Privileged to be a flight attendant with Singapore Airlines for 5 years. The airline mould me to become a confident individual, exuding a warm and pleasant personality. I have attended various trainings under Singapore Airlines and WDA during my stint and attained numerous compliment letters not only from passengers, but from fellow crew members as well.Flying for both domestic and international flights, responsible in daily safety checks and confident in passenger relations and contributing positively to different sets of teams. Experienced in problem-solving while maintaining demeanour. Knowledge on ICAO regulations and flight safety. Attended various trainings offered by company for self-improvement. Working shift patterns and spending time away from home and family when required. Able to cope with working in different time zones and jet-lag. Letters of compliment emailed by passengers describing service recovery.

Khai Asyraf Skills

Producer Video Production Customer Service Client Relations Account Servicing Video Editing Business Development Project Management Social Media Marketing Social Media Marketing Advertising Leadership Project Team Management

Khai Asyraf Education Details

  • Middlesex University
    Middlesex University
    Digital Film

Frequently Asked Questions about Khai Asyraf

What company does Khai Asyraf work for?

Khai Asyraf works for Singapore Malay Chamber Of Commerce & Industry (Smcci)

What is Khai Asyraf's role at the current company?

Khai Asyraf's current role is Managing Director | Social Impact Projects | ACLP-certified.

What is Khai Asyraf's email address?

Khai Asyraf's email address is kh****@****edia.co

What schools did Khai Asyraf attend?

Khai Asyraf attended Middlesex University.

What skills is Khai Asyraf known for?

Khai Asyraf has skills like Producer, Video Production, Customer Service, Client Relations, Account Servicing, Video Editing, Business Development, Project Management, Social Media, Marketing, Social Media Marketing, Advertising.

Who are Khai Asyraf's colleagues?

Khai Asyraf's colleagues are Nur Zahidah, 'aisyah Sulaiman, Irdina Melissa Johan, Izzuddeen Zulkiffli, Nabilah Herman, Siti Aisyah Binte Yusup, Nurul 'ain Nabilah.

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