Responsible for:• Planning and conducting requirements elicitation meetings with the business to collect functional and non-functional requirements relating to client's Salesforce technology initiatives.• Leading brainstorming sessions with the development team to actively involve them during the requirements stage level analysis.• Preparation of requirements management plan, business and functional requirement documents.• Facilitating solution designing sessions with the technical teams for defining solution architecture • Leading demo/presentations of the solution for the business• Developing user stories and “to-be” process flows to support the design and development of Salesforce solutions for our clients.• Conducting user research, and meeting with product owners to validate and enhance user stories.• Coordinating and facilitating exchange meetings to determine needs of customers, as well as to determine the impact of changes• Collaborating with Visual/UI designer and adding/updating stories based on user response• Working with stakeholders and the project team to prioritize collected requirements.• Providing training and demonstrations as required.• Overseeing requirements tracking process, assign requirements to the appropriate service provider, and communicate status to customers• Verifying completion of requirements with customer and service providers, ensuring expectations are appropriately met• Acting as an interface and customer advocate to ensure customer, stakeholder and user needs are being addressed.• Collaborating with and support developers during their design and development efforts to provide support for their analysis of the story• Improving and expanding knowledge and skills sets with regards to current trends and changes in software development industry and be up to date with latest design trends

Responsible for migrating Abbott Nutrition’s Therapeutics & Pediatric business lines from Salesforce Classic to Salesforce Lightning:Leading end to end requirements sessions, documenting userstories, addressing concerns that arise.Leading brainstorming sessions with Technical Lead and development teams to design robust solutions, and flawless execution of the same.Leading the UAT sessions with the stakeholders.Working with senior management to set expectations, address any concerns, sharing regular updates regarding the progress of the project, and planning the roll-out & communication strategies.Guiding the Product owner & team in preparing Training materials for end users.

Responsible for leading two separate implementation efforts for Verizon Corporation:- Separating the Verizon Federal Business Accounts and Commercial business Accounts into separate Salesforce orgs.- Merging the Verizon Federal Wireless Business and Wireline Business into a single Salesforce org.Collaborating with the Development Lead, Product Manager and Program manager to develop the implementation plan.Leading requirements sessions, developing user stories & process flows.Collaborating with Program Manager to maintain project budget.Engaging developers to test & verify accuracy of the execution, and interacting with business teams to help prepare Communication and Training plans.

Was part of a creative and dedicated Salesforce team, within the Business Transformation Optimization division of Freddie Mac, supporting their housing finance system.• Responsible for leading comprehensive Technical Analysis of requirements and use cases.• Engaging business teams, developers and architects to brainstorm ideas, enabling the team to create solid solutions.• Taking ownership of escalations and performing trouble shooting, analysis, research and resolution of issues reported with respect to Salesforce.• Leading proof-of-concept initiatives with respect to other systems integrating with Salesforce, new feature enabling, design changes impacting existing functionalities/user experience, etc.,• Working with technical teams to successfully implement/execute multiple integrations - Eloqua, Microstrategy, Outlook, Clarabridge, Splunk, Google Apigee, etc., and on-premise internal Freddie Mac systems) with respect to Salesforce.

• Led BSA team in gathering, analyzing & documenting requirements & managing user acceptance; assigned tasks• Wrote and edited multiple documents, including BRD, FRD, reports, plans, etc.,• Served as liaison between IT and business client in critical, high-visibility implementation on the Salesforce CRM platform• Conducted needs analyses, structured interviews, user surveys, system evaluations, process reviews • Identified gaps; proposed & developed solutions• Defined & developed use cases & specifications, mapped processes & requirements• Produced critical issue evaluations, impact analyses, product evaluations, competitive comparisons• Analyzed business challenges, identified business problems, evaluated impact• Prioritized tasks, identified dependencies• Built the team, defined roles, managed resources, coordinated meetings, evaluated risks & issues• Facilitated team collaboration & fostered communication; created and managed action item list• Functioned as interface to users & stakeholders; oversaw releases & updates of the Salesforce instance• Installed, configured and deployed multiple applications within Salesforce• Planned testing strategy, created and signed off test-script, executed User Acceptance Test.• Configured out of the box reports and dashboards as well as custom reports.• Helped and assisted the system administrators with creating custom objects, custom fields, workflow rules, validation rules, permission sets, profile & Roles setup• Planned and led successful Data migration efforts• Worked with developers to manage integration efforts – MuleSoft and Salesforce.com• Led, managed & administered the Salesforce implementation end-to-end

Senior Consultant with responsibility to lead projects and provide analytical results for the Corporate projects within CSBSResponsible for:• Analyzing data needs• Interviewing SMEs and Stakeholders to get a better understanding of client business processes and gathering business requirements• Analyzing & managing business requirements/ Change Management process• Creating & developing functional & non-functional requirements for the full policy lifecycle• Conducting Impact Analysis and Gap Analysis• Identifying relational databases and coordinating the modeling.• Conducting brainstorming sessions with the designing & technical teams to create/build the solution prototype for client demo and feedback.• Documenting and maintaining the requirements traceability matrix for the validation team, to ensure that requirements are not lost during the validation project, and for auditors, to review the validation documentation.

National Credit Union Administration (NCUA) Project: Designed and implemented a comprehensive Complaint & Inquiry Management System on the Salesforce platform that enables Credit Unions and its customers to log complaints and submit inquiries online.•Collaborated with Business Sponsor to define scope of project and timelines associated with completion of project.•Prioritized and managed project deliverables & initiatives in accordance with the requirements of business needs.•Conducted meetings and facilitated collaborative discussions for requirement changes and new or additional functionality needs.•Gathered, documented, and analyzed requirements; developed and executed training materials and training activities.•Assisted in workflow automation design for auto response and timely updates to the users regarding the status of current complaints or inquiries in the system.United States Securities & Exchange Commission (SEC) Project:Designed and implemented a robust Vendor Management System that:•Enables diverse vendors interested in doing business with SEC to self-register with Office of Minority & Women Inclusion (OMWI) through a customer portal.•Tracks vendor outreach and communication.•Filters vendor data for market research.•Enables Email Generation and Dissemination with information about SEC opportunities and OMWI outreach efforts.•Tracks metrics and generates reports required by Congress and federal agencies such as the Government Accountability Office (GAO).•Provides the capability to interface with other Federal systems.Performed in-depth analysis of business practices and provided recommendations on ways to improve the processes.•Planned and conducted requirements elicitation meetings with the business to collect functional and non-functional requirements relating to client's Salesforce technology initiatives.•Conducted brainstorming sessions with the development team to actively involve them during the requirements stage level analysis.

Salesforce.com Subject Matter Expert and Certified Systems Administrator/Business Analyst.Comprehensive understanding of CRM business processes like Campaign Management, Lead Management, Account Management and Case Management.Extensive knowledge and experience implenenting/managing the Service and Sales Cloud cycle.Experience in data migration from multiple integrated systems like SAP, Sugar CRM, Excel, MS outlook and Legacy Systems.Provided daily support to users (1400+) to enable them perform the salesforce tasks effectively and efficientlyWorking with the different stakeholders in Salesforce for gathering requirements, planning and implementing new business solutions and analyzing the effects on other Objects/modulesManaged Salesforce.com integration with SAP, Big Machines, Fusion, DT.com and Skyvva applications.Solely responsible for planning and executing complex data migration from Sugar CRM to Salesforce.comAnalyzed the requirements and designed & executed the solution for all the departments in the company (Marketing, Sales, Performance, Service-field, Service-implementation, contracting, and technology)Organized business and end user meetings for discovery, business needs gathering and gap analysisMaintained security profiles and access rights for all users as employees are hired, transferred or leave the companyResolved security profiles’ issues, roles and accessibility to certain records, creating Sharing rules and Territory managementInvolved in creating custom fields, custom objects, Object relationships, Page Layouts and Record TypesResponsible for implementing the contracts migration/upload and maintenance of contracts for DealerTrack CanadaResponsible for creating Reports like Summary reports, Matrix reports and DashboardsProviding business logic to the system by creating workflow rules, validation rules and approval processes.Created training manuals to aid in the development of new and less experienced staff

Intelysys specializes in development and implementation of CRM and Automation Solutions for today's Tax Professionals.• Researched market conditions to determine potential sales of company's products which provide Process Automation Solutions and Risk Management Software for Tax Professionals.• Established research methodology and designs format for data gathering. Examined and analyzed statistical data to forecast future marketing trends.• Gathered data on competitors and analyzes prices, sales, and methods of marketing and distribution.• Collected data on customer preferences and buying habits. Prepared reports and graphic illustrations of findings.• Conducted pricing elasticity, perceptual mapping, quadrant analysis, cluster analysis to guide product/service based management decisions.• Executed market research techniques to enhance effectiveness & P&L impact of marketing mix elements (products, pricing, direct response & customer service).• Leveraged strong quantitative skills to analyze revenue/customer/market data using advanced statistical software.• Developed sophisticated online research tools & web surveys using web survey software.• Managed the Salesforce.com instance and was solely responsible for all configurations and customizations.• Investigated and troubleshooted issues reported by users related to access of records and objects.• Planned the business logic and implemented the same by way of workflow rules and validation rules.• Created and managed organization-wide Sharing rules in Salesforce for Accounts, Opportunities, Leads, Contracts, Contacts and Cases.• Created custom objects and parent child relationships between them for generating accurate reports and Report types for the management to plan and execute business goals successfully.• Lead Salesforce training and knowledge transfer sessions for less experienced staff.