Khaled Attia is a Strategic Communications Consultant at Approach Communications.
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Strategic Communications ConsultantApproach Communications Oct 2023 - Oct 2024Riyadh, Saudi ArabiaThroughout my career, I have refined my expertise across various aspects of communications, from content creation to event management. My experience spans:- Strategic Communications Planning: Developing and implementing comprehensive communication strategies that align with organizational goals and objectives.- Strategic Communications Planning: Developing and implementing comprehensive communication strategies that align with organizational goals and objectives.- Strategic Communications Planning: Developing and implementing comprehensive communication strategies that align with organizational goals and objectives.- Media Monitoring: Tracking media coverage and analyzing trends to inform strategic communications efforts.- Editorial: Crafting compelling and informative content for various platforms, including press releases, articles, and social media posts.- Event Management: Organizing and executing successful events, ranging from local workshops to international conferences with hundreds of thousands of attendees.+ Currently, I focus on helping large institutions and government agencies build and optimize effective communication systems. My expertise lies in enhancing the impact of communication efforts, reducing costs, and bolstering reputational outcomes.I am confident that my communication skills, coupled with my strategic planning and execution experience, will allow me to make valuable contributions to organization’s communication objectives. -
Digital Media InstructorThe American University In Cairo Jan 2017 - Oct 2024Cairo, Cairo, Egypt -
Digital Transformation DirectorAlyaum Holding Group For Press, Printing & Publishing Jan 2021 - Dec 2022Dammam, Eastern, Saudi ArabiaI take a holistic approach, analyzing every aspect of a project – from the profit model and staffing to content creation, workflows, digital tools, publishing, distribution, and marketing channels. This comprehensive analysis allows me to develop a strategic plan with clear goals, objectives, KPIs, timelines, and resource allocation.The results speak for themselves. Within just six months, we achieved over 90% of our targets, exceeding expectations and setting a record. Alyaum.com (as of December 2022) has seen a dramatic increase in global ranking, jumping from 49,730 to 19,320. Locally, the website has climbed from seventh to second place among Saudi media websites, trailing only Sapq.org. -
Gni Mentor (Google News Initiative)Google Jan 2018 - Jul 2019https://ijnet.org/zh-hans/node/4949https://ijnet.org/pt-br/node/229shorturl.at/deptS -
Director Of Digital MediaCbc Egypt Jan 2018 - Jun 2018As the Digital Media Director for CBC Network, my responsibilities encompass overseeing digital media operations for CBC, Extra News, CBC Drama, and CBC Sofra. The mission/project is delineated into two phases: Structuring and Development, which includes content development and business strategies for the group of channels. -
Content DirectorRaya Holding For Financial Investments Mar 2011 - Sep 2013Giza, Al Jizah, EgyptI worked with Raya Social Media team on a range of projects, most of them were about social networks based on location. such as Oshraek.com -
Content Adviser For Msn ArabiaMsn Apr 2011 - Dec 2012Cairo, EgyptI was assisted MSN Arabia team in Hiring, development of the content, linked with a group of content providers. -
Director Of Media RelationsMercury Communications Jan 2003 - Dec 2012Cairo, Egypt -
Managing Editor For Pc World Magazine (Arabic Edition)Pc World Jun 2006 - Feb 2008Dubai, United Arab Emirates
Khaled Attia Education Details
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Immersive Content -
Auc, Online Media (Diploma) -
General Division, Journalism
Frequently Asked Questions about Khaled Attia
What is Khaled Attia's role at the current company?
Khaled Attia's current role is Strategic Communications Consultant at Approach Communications.
What schools did Khaled Attia attend?
Khaled Attia attended The University Of Texas At Austin, The American University In Cairo, Al-Azhar University.
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Khaled Attia
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