Medico, Sales, and Operations Head (MSO Head) at Orevan, driven by a relentless passion to positively impact patients' lives worldwide. I have expanded my expertise by leading operations across Eastern Europe, Asia, and the Middle East, supporting partners and healthcare authorities with best-in-class digital health solutions, marketing strategies, medical billing services, edutech, medical science implementation, and patient support programs. My focus is on fostering efficient collaboration between healthcare systems, pharmaceutical companies, and healthcare providers, paving the way for a brighter, healthier tomorrow for all patients.

Co-Founder & Chief Operating Officer, where I bring together expertise in medical, marketing, and digital health, complemented by hands-on experience in manufacturing. I specialize in creating brands from the ground up, with a focus on delivering innovative, effective, and cost-efficient solutions. All while maintaining a patient-centric approach to ensure the highest quality and value in every product and service we offer.

ASCVD Marketing Manager, leading the launch of LEQVIO (Inclisiran), a first-in-class siRNA gene-silencing therapy. This includes the implementation of a disease awareness team, patient support programs designed to enhance patient care and improve healthcare professionals' journeys and the introduction of new products launch within the CRM franchise.

Head of Digital Health Transformation, leading the end-to-end implementation and rollout of digital health initiatives in Saudi Arabia. This includes patient support programs designed to enhance patient care and improve healthcare professionals' journeys. By increasing business value, enabling agile workflows, and fostering strategic partnerships with health authorities, I drive the integration of digital solutions to advance healthcare outcomes.

MENA Digital Lead for the Hypertension & Diabetes Brand Council, driving all digital activities and new initiatives for digital health transformation across the GCC and Africa. Leading efforts to build Novartis' reputation and deliver innovative, impactful, and completely new digital strategies across the region.

Diabetes Marketing Manager for Saudi Arabia, leading the diabetes franchise marketing activities and overseeing the implementation and performance monitoring of the second brand in partnership with SAJA Pharmaceuticals.

North Africa Marketing Mentor (Assignment), supporting the marketing teams in Morocco and Tunisia by strengthening their marketing capabilities and guiding the development and implementation of innovative marketing tactics and strategies. This experience has expanded my skills by incorporating new countries and diverse market drivers, further enriching my expertise in regional marketing dynamics.

Embarking on a new chapter focused on broadening my expertise and positively impacting patients' lives. I am leading and developing all medical activities and communication strategies, engaging medical experts kingdom wide, and collaborating with international specialists to drive implementation science and clinical research.aiming to pave the way for a breakthrough launch to better future for heart failure patients.

Overseeing all Marketing and Sales activities for Osteoporosis & pain Franchise across all sectors (MOH, LPO, and Private) nationwide, with a team of 8 direct reports.

Managing the alliance between Novartis and Sandoz to transfer marketing authorization and sales activities for 19 brands from Novartis to Sandoz. This includes cross-functional collaboration and acting as a liaison between both leadership teams to ensure effective team onboarding and a smooth transition

Responsible for promoting and listing Novartis cardiovascular products across all business sectors.