In charge of the FMCG and COSMETICS Divisions within KILANI GROUP, across 2 companies :NEROLIA Distribution : - NESTLÉ (Nescafé, Ricoré, Sweet Concentrated Milk, Kit Kat, Nesquik) - GRAIN D’OR (leading breakfast cereal brand in Tunisia)ARGANIA Distribution : FMCG Branch : - PROCTER & GAMBLE (Ariel, Head & Shoulders, Pantene, Always, Tampax, Pampers, Mr. Propre, Fairy) - GSK (Sensodyne, Aquafresh, Parodontax) - COTY (Koleston) - 3M (Scotch… Show more In charge of the FMCG and COSMETICS Divisions within KILANI GROUP, across 2 companies :NEROLIA Distribution : - NESTLÉ (Nescafé, Ricoré, Sweet Concentrated Milk, Kit Kat, Nesquik) - GRAIN D’OR (leading breakfast cereal brand in Tunisia)ARGANIA Distribution : FMCG Branch : - PROCTER & GAMBLE (Ariel, Head & Shoulders, Pantene, Always, Tampax, Pampers, Mr. Propre, Fairy) - GSK (Sensodyne, Aquafresh, Parodontax) - COTY (Koleston) - 3M (Scotch Brite) - BELLOCH (LaiSeven, Fresh Feel) COSMETICS Branch : - PUIG (Paco Rabanne, Carolina Herrera, Jean-Paul Gaultier, Nina Ricci, Antonio Banderas) - LVMH (Givenchy, Kenzo) - ESTÉE LAUDER COMPANIES (Tom Ford, Estée Lauder, Clinique, Darphin, Origins, Aveda, Bumble & Bumble) - EUROITALIA (Versace, Desquared, Moschino) - Cartier - Hermès - Gosh Show less

Leading Distributor in Tunisia, with 4 main Divisions :FMCG Division : - Procter & Gamble (Ariel, Head & Shoulders, Pantene, Always, Tampax, Pampers, Mr. Propre, Fairy) - GSK (Sensodyne, Aquafresh, Parodontax) - Nestlé (Cérélac) - Coty (Koleston) - 3M (Scotch Brite) - Belloch (LaiSeven, Fresh Feel)PHARMACY Division : - Pierre Fabre (Avène, Ducray, Klorane, Aderma, René Furterer) - Nuxe - Rogé Cavaillès - Philips (Avent) - Mayborn… Show more Leading Distributor in Tunisia, with 4 main Divisions :FMCG Division : - Procter & Gamble (Ariel, Head & Shoulders, Pantene, Always, Tampax, Pampers, Mr. Propre, Fairy) - GSK (Sensodyne, Aquafresh, Parodontax) - Nestlé (Cérélac) - Coty (Koleston) - 3M (Scotch Brite) - Belloch (LaiSeven, Fresh Feel)PHARMACY Division : - Pierre Fabre (Avène, Ducray, Klorane, Aderma, René Furterer) - Nuxe - Rogé Cavaillès - Philips (Avent) - Mayborn (Tommee Tippee) - Quiès - PureEssentielPERFUMERY Division : - PUIG (Paco Rabanne, Carolina Herrera, Jean-Paul Gaultier, Prada, Nina Ricci, Antonio Banderas) - LVMH (Givenchy, Kenzo) - Cartier - Hermès - EUROITALIA (Versace, Desquared, Moschino) - By Terri - GoshSPAS & INSTITUTES : - Nuxe Spas - Thalgo - Payot - Sothys - Gatineau Show less

Managing Consumer Division (70% of L'Oreal Egypt's turnover)Turnover organic acceleration (x3.5 in 3 years).Profitability turnaround.CRISIS MANAGEMENT : protecting P&L and Cash in a very volatile context (import barriers & 100% devaluation of EGP).CHANGE MANAGEMENT : doubling team's size, while implementing a new Organization (from 150 to 300 dedicated people) :- new Commercial Organization with better geographical coverage - new Marketing Organization closer to… Show more Managing Consumer Division (70% of L'Oreal Egypt's turnover)Turnover organic acceleration (x3.5 in 3 years).Profitability turnaround.CRISIS MANAGEMENT : protecting P&L and Cash in a very volatile context (import barriers & 100% devaluation of EGP).CHANGE MANAGEMENT : doubling team's size, while implementing a new Organization (from 150 to 300 dedicated people) :- new Commercial Organization with better geographical coverage - new Marketing Organization closer to Retailers & Consumers- new ways of working, fostering cooperation and professionalism DIGITAL ACCELERATION : working around more engaging Content, mapping and animating Influencers, more precise Targetting.Kicking-off E-Commerce.RETAIL TRANSFORMATION : rolling-out innovative and disruptive concepts in top Pharmacy Chains and Hypermarkets. Show less

Developing L'Oreal Consumer business in Algeria, Tunisia and Libya :- Animating the Distributor of each country (Marketing and Sales)- Launch of Maybelline brand across the 3 countries- Coordination with L'Oreal Morocco's subsidiary

Setting-up the Marketing Department for a new L'Oreal subsidiary in Saudi Arabia:- Recruit and manage the Team- Put in place and implement the Strategy and Route to Market - Pilot and accelerate L'Oréal Paris, Garnier and Maybelline market shares

Management of Garnier Marketing teamRe-launch of Garnier mega-brand in the Middle East (Saudi Arabia, UAE, Kuwait, Qatar, Bahrain, Jordan, Oman)

Product developement + coordination for Africa-Orient-Pacific ZONE: India ; Middle-East; Lebanon ; Morocco ; South Africa ; Australia ; New Zealand

Management of 3 hair color brandsResponsible of corporate projects across Garnier Brands

Development and launch of a new brand : TV + Print + Internet + Product Development (concept, packaging & formula)

In charge of 90 stores for all Garnier products