Leading the marketing function by building & activating marketing plan.Setting & managing marketing budgets & forecasting including measurement and return on investment.Manage daily activities with PR, press and marketing communications agencies.Develop partnerships & relationships with third parties to meet strategic objectives.Oversee team to plan, manage and execute events including major marketing events, key tradeshows, meetings, global roadshows, conferences, corporate events, and more.Deliver cutting edge trade show strategies, concepts, and objectives that deliver transformational experiences, impress customers, and turn customers into brand enthusiasts. Evaluate existing tradeshows and events to further refine our strategy for attendance and identify new opportunities to engage with customer and prospects in meaningful ways.Manage development of tools and materials to provide global support for regional events and activities including process development, overall experience guidelines and asset development.Lead process development to ensure a more consistent customer experience across the globe.Infuse new and creative ways to engage customers during events to improve engagement and elevate the experience whether a tradeshow, meeting or digital venue.Oversee vendor relationships ensuring high level of quality and output; onboard new and or consolidate new vendors and agencies as needed.Infuse brand management and illustrate the brand in action through our in person and digital events.Lead team to work closely with other members of the Marketing Communications to ensure promotional aspects prior, during and post events are executed flawlessly.Responsible for managing global tradeshows and events budget, ensuring quality and effective resource management during all stages of event planning and production.Work with sales and other key stakeholders to align tradeshow and event objectives.

Implement & facilitate an effective local & national marketing strategy.Manage daily activities with PR, press and marketing communications agencies.Develop partnerships & relationships with third parties to meet strategic objectives.Budget setting and control, including measurement and return on investment.Management of sponsorships for conferences and events.Exceptional project and time management skills.Monitoring & reporting to senior managers on the effectiveness of campaigns.Setting the scope, implementation, management & review of marketing campaigns.Managing monthly internal newsletter.Engage consumers on social media.Collaborate with sales to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.Spearheaded all planning activities from concept to execution for events with up to $200,000 budgets.Handled all event budgeting, ensuring top quality while consistently coming in under budget.Directed event logistics including registration and setup, travel, hotels, booths, client receptions, guest lists, conference accommodations, presentations, and itineraries, both remotely and on-site.Led weekly cross-functional team conference calls leading up to each event, solving logistical issues and coordinating preparation with up to 14 individuals from multiple divisions.Established and built successful partnerships with vendors, hotels, event management companies, and production services companies.Maintained in-depth project plans including detailed Excel workbooks with continually updated task lists, contact lists, deadlines, and budgets.Monitor event attendees list with sales teams to headhunt new customers to penetrate & boost sales.

Managing the region as a separate entity under the rules & regulations of the company.Managing the budget of the region.Analyzing and evaluating the effectiveness of sales, methods, costs, managing major/critical issues, developing sales/revenue forecasts, and updating management.Researching and surveying current products and coming up with new methods and ideas to boost sales.Managing the collection and maintaining the portfolio.Maintaining strong knowledge of new products, accessories, pricing plans, promotions and service features for product penetration into virgin markets and augmenting client base.Recruiting, training, supervising, and evaluating staff, identifying training requirements and conducting trainings to effectively achieve desired sales in consonance with organizational objectives.Liaised with a host of corporate clients, to ensure optimal levels of service and long term business relations.Developed and executed the strategic plan for fostering business expansion in the region, fetching business from potential and existing clients by conveying strategy, vision and mission of the organization.Aligning with SAMA ( Saudi Monterey Agency) & SIMAH (Saudi Credit Bureau) to ensure the company's rules and regulations are up to the standards.

Researching and surveying new markets to boost sales, establishing new distribution networks in alignment with organization objectives/goals.Maintaining strong knowledge of new products, accessories, pricing plans, promotions and service features for product penetration into virgin markets and augmenting client base.Analyzing and evaluating the effectiveness of sales, methods, costs, managing major/critical issues, developing sales/revenue forecasts, updating management on the same.Recruiting, training, supervising, and evaluating staff, identifying training requirements and conducting trainings to effectively achieve desired sales in consonance with organizational objectives.Liaised with a host of corporate and retail clients, to ensure optimal levels of service and long term business relations.Developed and executed the strategic plan for fostering business expansion in the region, fetching business from potential and existing clients by conveying strategy, vision and mission of the organization.

Recommending and administering VIP sales policies and procedures to enhance operations thus achieving organizational bottom lines. Promoting/ selling mobile products and services to VIP customers of assigned corporate accounts.Providing a one-stop service to VIP customers including introduction of new mobile products and functions, personal coaching for senior executives on using mobile handsets/ data devices, as the focal point for both general/technical enquiries, handling complaints and post-sales support.Developing and maintaining excellent business relationship with VIP customers by providing excellent on-going customer service.Researching and surveying new markets to boost sales, establishing new distribution networks in alignment with organization objectives/goals.Maintaining strong knowledge of new products, accessories, pricing plans, promotions and service features for product penetration into virgin markets and augmenting client base.Assigning VIP sales to sales executives, creating performance analysis report on each sale executive periodically and developing the team into a consultative selling unit, focused on solutions that maximize revenue/margins. Reviewing all service orders and maintaining customized sales/circuit inventory databases for post installation follow-up calls and personal visits with VIP customers/ dealers to resolve daily requirements.Analyzing and evaluating the effectiveness of sales, methods, costs, managing major/critical issues, developing sales/revenue forecasts, updating management on the same.Recruiting, training, supervising, and evaluating staff, identifying training requirements and conducting trainings to effectively achieve desired sales in consonance with organizational objectives.

Coordinated with Sales executives, partners and customers to provide deal consultation and advice - acting as single point of contact or subject matter expert covering all organizational processes.Lead a team of highly motivated professionals in developing and implementing an integrated range of brand marketing concepts, and sales strategies consistent with projected growth rates.Worked closely with cross-functional partners and stakeholders to address customer problems. Liaised with sales/marketing and process development personnel to strategize trading policies for local and international markets.Managed operating budgets and regularly monitored performance to budget parameters.Provided administrative support while acting as business partner with sales management in the areas of sales administration, financial analysis and reporting, customer support, event planning and office management. Assumed responsibility for regional/account orders, including order tracking, escalations, and complex issues resolution.

Designed, implemented and supervised credit related operations (loans, credit cards, overdrafts) and customer support systems in the branch.Liaised with a host of corporate and retail clients, to ensure optimal levels of service and long term business relations. Cross sold products, based on eligibility and credit history of prospective/existing clients, followed up on referral business to expand client base.Developed and executed the strategic plan for fostering business expansion in the region, fetching business from potential and existing clients by conveying strategy, vision and mission of the organization.Contributed towards effective team problem solving with staff, peers, and management. Consistently demonstrated corporate values, encouraged and assisted team members to achieve targets.Streamlined processes/procedures so that all service levels are met with regard to internal and external customer expectations.Liaised with a host of corporate and retail clients, to ensure optimal levels of service and long term business relations.Trained bankers/sales officers on features/benefits of new banking products in retail and corporate sector. Reviewed daily activities reports of the branch CS/operation officers to ascertain achievement of branch targets as per marketing plan.

Enlarged customer base in the newly opened division of the bank, by exploiting new marketing approaches through existing/new bank products and providing highest service standards.Facilitated the implementation of ‘Centennial Fund’ that provides assistance to all young Saudi citizens who seek to achieve economic independence by setting up small business enterprises.

Prepared L/Cs, examined daily cash balance/bank deposit slips/balance sheets, addressed customer queries and assisted them in loan application process and opening new accounts, handling L/Gs, collections and payments.

Promoted short/long term leasing/renting of houses to companies/ government for accommodation requirements of their employees.

Managed several projects/assignments in the R&D department pertaining to marketing, advertising and media. Participated in in-house programs on media concepts.