Khalid Ibrahim Email & Phone Number

Saudi Arabia

Khartoum, Sudan

• Develop, implement and maintain alternative channels of the bank ensuring that plans areaccurate and all resources, financial, manpower and sub-contracting, are allocated in a timelymanner for successful implementation.
• Ensure the complementarily between Alternative Channels and Retail Banking Network by promoting and implementing cross channels approach.
• Driving and managing cross/Up selling of all retail/corporate products and services through the alternative channels.
• Responsible for continuous and regular tracking and reporting of Alternate Banking Channel effectiveness and marketing programs.
• Communication and promotions to be consistent across all channels and enabling effective research through these "channels" of communication enabling ROBO (research online Banking offline).
• Share best practices in the industry & outside the industry.e-Channels Areas:

Khartoum, Sudan

• Manage, operate, maintain, plan, and administrate all the Digital Channels services to achieve customersatisfaction & to meet the unit KPIs, project deadlines with high standards of service quality.[Online Marketplace.
• Conducts thorough operational performance, enterprise risk, and market analysis to delivercompelling insights to identify competitive and strategic positioning.
• Drive the definition of specific, measurable strategic goals for the company.
• Lead the design of business scaling & revenue growth strategy.
• Work with product owner to help set the overall strategic direction of the company, and to designkey initiatives including growth strategy and operational excellence.
• Build the 3-Years strategic roadmap with the business units, Support Strategic Initiatives Definition,Scoping, and set-up the right foundations for the execution program that will be run by theStrategic PMO and Product.

Saudi Arabia

• Performing extensive macro-level analysis and scaling findings to simplify communications
• Lead strategic initiative of the department reorganized the objective to align with the company expectations.
• Developed reporting tools based on Market/Customer behavior by tracking daily trends.
• Performed competitive analysis to identify market share estimates and track market movements.
• Produced monthly/weekly achievement reports, presentations and reviews as well as other financial reporting requirements for the top management.
• Perform analytics and leverage existing internal analytical tools to improve decision making and customer strategy development for key stakeholders across the organization

Saudi Arabia

• Marketing Communication Area:
• Identify segment communication strategies and identify suitable local market adaptation
• Analyse & Monitor Segment brand awareness and equity
• Drive Target Segment Marketing Communications Strategy, Execution and Impact
• Build and measure the tangible return on marketing spend for target segment
• Engage with content and channel agencies to ensure content is properly communicated to international segments internationally and locally

Riyadh Saudi Arabia

• Provide site selection analysis to assist in the expansion process for new network sites (2G, 3G and LTE) and sales POS, using location based analytical models.
• Develop business cases for each network expansion site, while calculating the coverage percentage by technology for the population and geography, with Return on Investment (ROI), calculation to ensure a successful.
• Conduct on-going Geo-marketing analysis and implementation to provide periodical recommendations and directions using location based intelligence & Ensure Automated customized Geo-marketing tools are available for.
• Identify target areas for highest revenue, and provide Location Bases Services and Execution recommendations, through BTL campaign to targeted customers, while excluding competitor areas.
• Engage with and Utilize the internal stakeholder sources to update all Geo-marketing map layers, including coverage prediction, data Warehouse information, Sales channel POS and KPIs, etc. to continuously provide.

Sudan

• To ensure that MTN network roll out & current coverage performance are cope the company ROI strategy and guarantee the best ROI ratios, coverage footprint & image as well.
• Ensure updated details to be obtained from the Market concerning current coverage and potential coverage.
• Conduct Analysis of the Geo-marketing plan versus actual progress on monthly basis and recommend improvements.
• Identify the need for new CSP’s.
• Monitor the competition coverage.
• Provide input and support for all network expansion plans

Sudan

• Schedule physical visits to GEO areas and provided recommendations
• Provide insight on Habitat, culture, and Topography in Marketing related issues
• Managing GEO marketing outsourced projects (Software and Data vendors and suppliers)
• Updated demographic and Macro economical database
• Provide Periodical Reports distribution progress and regional customer base, Penetration and Market share Analysis.
• Implements overall DAL Group business units Sales and Marketing Strategies.

Sudan

• Manipulate and enhance the Geo-Marketing and GIS Service Unit Geo-Databases and any GIS related issue.
• Produce detailed and quality maps in various formats.
• Managed the direct contact with Geo-Marketing and GIS Software Suppliers around the world. Managed and troubleshoot the overall Geo-Marketing and GIS technical issues.

Bachelor'S Degree, Mathematics And Computer Science

Master'S Degree, Mba - Tqm

Total quality management

National Sudanese Certificate, Secondary Level