Khalid Khan Email & Phone Number

Singapore

Singapore

- Develop narratives and execute strategic communications and engagement plans to proactively raise awareness and understanding, and pre-empt misperceptions on MOM’s policies, programmes and regulatory operations.- Media relations: media pitches and negotiation, media cultivation, drafting media releases and replies to media queries and forum letters, staffing POHs for media events, on-site media management, formulating media material for announcements, red-teaming for possible derailers to communications, crafting talking points and analysing media coverage- Marketing & Digital: developing marketing campaigns, media buys, content production, online community management, influencer engagement, drafting of online rebuttals and clarifications, media monitoring, and tracking and analysing performance of comms output- Provide strategic communications advice and positioning to support MOM POHs, senior management and divisions.- Oversee activities in the communications departments in MOM divisions, Statutory Boards and affiliated bodies to ensure alignment to communications priorities.

Central Singapore

• Managing a team to drive the organisation’s members acquisition and retention efforts through data analytics, integrated marketing campaigns, engagement and strategic partnerships for the Home Team National Service community• Initiated the organisation’s data analytics capabilities by studying qualitative and quantitative data to develop an understanding of members behaviour, demographics and psychographics• Implemented data-driven integrated marketing campaigns such as the Everyday (Her)oes campaign to increase overall membership strength • Secured partnerships with key corporate partners such as Cathay Cineplexes and Singapore Petroleum Company to offer relevant and exciting benefits to boost the membership perceived value • Collaborated with internal and external stakeholders/ partners to conceptualise and implement more than 50 engagement and outreach programmes to enhance members loyalty and brand perception• Strong expertise in holistic events planning and management, which includes management of VIPs, Political Office Holders/ Key Appointment Holders programming, media management, budget management and upholding best procurement practises• Work closely with Public Relations and Communications department to develop content and key messages for high level/ media events and for the organisation’s integrated marketing efforts

Central Singapore

• Collaborated closely with multiple corporate stakeholders and partners to successfully plan and execute roadshows for the National Steps Challenge – Corporate Challenge and customised Workplace Engagement Programmes• Performed department procurement functions such as calling for a tender for the procurement of miscellaneous items for Health Programmes usage and subsequently, evaluate the submissions as part of the Tender Evaluation Committee (TEC) • Performed supervisory checks on service providers (ST Healthcare, SETSCO, SATA) to ensure contract requirements are met, upkeep HPB’s professional image and also, to forge lasting relationships with both partners/ stakeholders and service providers

South East, Singapore

• Oversaw the public relations and engagement efforts of the Town Council, to promote active citizenry through managing content on social media platforms, creation of engaging collaterals and enhancing the official website• Collaborated with multiple stakeholders and community partners such as People’s Association, Housing and Development Board and the Singapore Police Force to plan and execute Grassroots events to engage the community in the Marine Parade GRC

Central Singapore

• Contributed to HDB’s New Media function by monitoring online sentiments, analysing data insights and creating data-driven content for social media (i.e. YouTube and MyNiceHome microsite) • Spearheaded efforts to improve HDB’s video production capabilities with in-house video production and establishing video branding guidelines for whole of agency• Managed the department’s procurement processes, which includes necessary submissions for approvals and preparation of ITQ and ITT documents• Vetted and enhanced HDB's e-services content to ensure information accuracy and adherence to branding guidelines