Senior Strategy Specialist, Marketing & Cx (Global)
Current-Developed and executed a Long-Term Vision and Customer experience strategy, standards, and processes. Implementing a VoC Program to monitor and enhancing the customer experience, driving improvement and alignment with business objectives.-Managed Resources and developed surveys to analyze Customer Insights indicating areas of improvement in Business operations, and Customer interactions. Creating regular Executive reports & facilitating communication to drive positive change.-Developing Marketing campaigns and partnership collaborations, monitoring performance, to monitor campaign performance and enable mutual success of partnerships.-Developed catalogued, and audited KPIs, balanced scorecards, to monitor KPIs in the N-2, N-3 levels, Coordinating with KPI owners across Tasnee Subsidiaries and functional departments, ensuring alignment with Corporate strategy.-Oversee Governance acting as lead to internal and external audits for Commercial & Business Units to maintain ISO Certifications. Managing and developing policies and procedures for continuous improvement to Customer Experience.-As a Digital Experience Program Manager i worked with PMs, as part of a larger digital transformation program, on projects aiming to enhance Customer experiences & interactions around Supply Chain, business operations, as well Sales and Marketing.
