Keith Hamrick Email & Phone Number

San Francisco, Ca, Us

San Francisco, California, Us

Redwood City, Us

• Worked with clinicians and researchers to scientifically validate the MemTrax assessment• Pioneered a cloud-based, SaaS delivery model of neuropsychological assessment• Designed user experience around HTML5 fluid-layouts, mobility, modularity, and ease-of-use• Partnered with hospitals, nonprofits, and global initiatives• Analyzed data to optimize UX, testing protocol, and further development• Constructed business plan and business models• Developed marketing positioning and go-to-market strategy

Santa Clara, Ca, Us

San Francisco, California, Us

Walldorf, Bw, De

Product marketing for Enterprise Social Software - SAP StreamWork® & SAP Jam®• Developed social media marketing strategy• Executed successful social media marketing campaigns• Optimized social media monitoring and social media lead capturing techniques• Curated, created and published content across digital channels• Conducted competitive analysis to develop core marketing differentiators• Performed sentiment analyses to inform social media tactics• Implemented search engine optimization techniques to increase content discovery and product awareness• Generated product training content for sales enablement: training decks, playbooks, first call decks, product videos• Worked with cross-functional stakeholders in order to plan for and execute a successful SAP Jam® product launch• Planned presentations and social media strategies for conferences and tradeshows• Hosted live Twitter chats between product stakeholders and 3rd party analystsSAP integrated marketing - mobile & retail topicsIntegrated Marketing included the entire SAP digital marketing landscape: SAP.com, the SAP Community Network and social media channels across Facebook, Twitter, LinkedIn, YouTube, Google+, SlideShare and others• Developed content marketing strategy for mobile and retail topics at SAP• Strategically deployed content to optimize SAP campaigns• Optimized lead tracking for webcasts & increased ability to attribute leads to social media campaigns• Improved cross-functional collaboration by leveraging enterprise social software• Coordinated with stakeholders to improve business processes for streamlined content delivery

Washington, Dc, Us

War Related Illness and Injury Study Center (WRIISC)• Study and program involvement included: -- Markers for the Norming, Identification and Differentiation of TBI and PTSD -- Psychosocial Correlates of Sleep Architecture in Women with Advanced Breast Cancer -- Evidence Based Practice Program for CBT and ACT• Carried-out research procedures including: -- Participant screening -- Informed consent -- Collecting & preparing biological samples -- Immunoassay experiments -- Polymerase chain reaction -- Neuropsychological testing (WTAR, WAIS, CVLT, RAVLT, D-KEFS, BVMT-R, CPT II, etc.) -- Neuropsychiatric assessment• Lead research teams in developing Microsoft Access databases

Walldorf, Bw, De

Enterprise Social Software - SAP StreamWork®• Wrote technical documentation including: user scenarios, feature elaborations, UI specifications and business cases• Created user tutorial videos from end-to-end• Maintained business organization corporate webpage, which enhanced business process transparency and increased organizational efficiency• Rallied company-wide initiative to increase and track SAP product usage through meetings with executives

B.A., Psychology

A.A., Psychology