Khanak Agarwal Email and Phone Number

No more ordinary days boys, it's time to break away.Brodée: A word in french which means embroidery, or something to be embroidered.It's a menswear brand that focuses on exploring the undiscovered. Moreover, providing our mens with an option to 'DO IT DIFFERENTLY'.

-Involved in creating marketing strategies to optimize and enhance company presence.-Generating Brand Collaboration opportunities.-Fashion Forecasting, Creating Brand building strategies.-Organize promotional events, PR opportunities, and news features.-Compile forecasting reports and comparative results.-Analyze market trends and competitors’ methods.-Oversee implementation of design, content, and deployment of all marketing materials.-Develop brand standards, mission, and goals for current and future projects.-City-wise development of designs and tech-packs.-Costing of garments, Fashion business Market Analysis and Review-Planning Production-Involved in making presentations, mood boards and fabric boards.-Setting up photo-shoots, coordinating with models and make-up artists.-Training a junior a staff.-Creating and Posting content for the Social Media pages-Handling brand/blogger collaboration and B2B/B2C clients.

-Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends-Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands.-Analyzing the success of marketing campaigns and creating reports.-Involved in planning strategies to maintain brand presence in the market.-Designing strategies to capture the Indian as well as British market.-Putting up various exhibitions and POP-UP shops in the city to capture the target audience.-Assisting the head designer about the current market requirement.-Involved in building relationships with the consumers.-Setting up models and shoot location for garment shoot, involved in styling.

-Responsible for planning publicity strategies and campaigns strategies and implementing it with my group members.-Attended the meeting with De La Rue (Cash printing company in UK) providing them with information about new promotional opportunities and current PR campaigns progress.-Involved in designing the Posters, Brochures, Pamphlets and ID cards which were used as marketing aspect for the show.-Involved behind the idea of setting up a POP-UP shop.-Organizing and attending promotional events such as press conferences, open days, exhibitions, tours and visits.

-Involved in designing and development of small capsule collection, from concept to production.-Developed bags and cushion covers from waste fabrics that involved proper research and trend forecasting.-Created graphic designs and motif development for garments.-Involved in learning of software skills.-Managed design schedules for team members to ensure production in time.-Developed skills and leadership qualities.-Assisted the Head Designer in styling of garments at photo shoot sessions and for A/W’2017.-Gained practical knowledge of fashion photography and time management.An industrial exposure as Fashion intern my work involved -- Developing embroidery swatches.- Developing motifs on software.- Understanding the brand value of the brand by doing in-depth research and identifying the customers need.- Working on silhouettes so as to give a new drift to the brand Good Earth.- To comprehend the functioning and requirement of the client.- Managing the time requirement.- Costing of the garments.- Market Research- Trend ForecastingWhile learning and contributing to the brand, I developed two main projects for the company.1) Chaap ( to leave a mark, or a kind of essence )- This collection involved with the development of embroidery swatches and amalgamating block printing with adda and machine work. - The collection was inspired by Mughal era and motifs were made accordingly.2) Katran Krushers - This collection was about cushion covers and bags which was made out from the industry waste ( katran ). - The main idea was to explore the waste fabric and to make best of its use.Which later was well appreciated by the company and further became a commercial prospect and was launched by the Brand.

-The objective of this project was to come out with something creative yet subtle designs for women’s wear category S/S’16.-It was a live project by Khadi Gram Udyog, U.P. in which I earned the second place with the distinction of Best Design Award in Women’s Wear.-The collection was inspired by Timber and was specially designed for the women's working in corporate sector jobs.