- In charge of all Marketing & Communication activities of TANIQ, report directly to company CEOs.- Develop and refine brand guidelines for cohesive brand presence across all channels.- Redesign the entire website for TANIQ on Squarespace, and currently in the process of developing and designing a second website for a separate line of service of the company.- Conduct keyword research, optimize on-page SEO elements, increase UX after website migration, boost TANIQ's products and services to top results on Google search for relevant search words.- Create weekly content on the TANIQ’s LinkedIn page.- Plan and execute targeted LinkedIn Ad Campaigns as a niche B2B company, increasing unique visitors, followers, and traffic to website.- Produce videos for social media platforms, ad campaigns, and TANIQ’s YouTube channel using predominantly Adobe Premiere Pro.- Plan, write and design regular external newsletters.- Design print materials (brochures, flyers, lenticular cards, banners, etc.) to support the company’s events. - Coordinate and manage corporate events and trade shows. Handle pre-event promotions and post-event follow-ups.- Develop and maintain a detailed content calendar to ensure regular and consistent flow of content across all platforms.

- Consistently created and published IHS brand-compliant content for social media according to the content calendar.- Produced various types of content (e.g. interviews, blog articles, infographics, photo series, videos, Instagram reels).- Approached internal and external stakeholders (colleagues, students, alumni, partners) for interviews, testimonials etc.- Managed the IHS website (using Drupal as CMS), and IHS alumni website (using Wix).- Edited graphic files (e.g. digital banners, visuals for social media, email headers etc.)- Provided support with bi-monthly newsletters.- Assisted with alumni content and database management.- Supported managing data entry and email marketing using CRM.- Supported student communication and contribute to the improvement of education management.- Assisted with general and ad-hoc department activities

- Conceptualized and executed a dynamic content strategy for the social media platforms (Instagram and Facebook) of the Master’s in International Communication (MIC) program.- Created innovative and visually appealing posts, stories, and campaigns that resonated with a diverse international audience.- Collaborated with students, faculty, and alumni to highlight key program events, student success stories, and academic milestones, amplifying community interaction across digital platforms.- Integrated interactive content formats such as interviews, Q&A sessions, and live event coverage, fostering real-time engagement and strengthening the program’s digital presence.- Managed a social media calendar, strategically planning content to align with key academic cycles, admissions deadlines, and events, increasing overall campaign effectiveness and brand relevance.

- Oversaw high-stakes relationships and technical troubleshooting for global organizations facing critical technical issues related to Microsoft's products that impacted their business operations. Acted as the primary liaison between engineering teams and customers, ensuring swift resolution of complex technical challenges.- Delivered comprehensive executive summaries, updates, and reports, maintaining clear communication and transparency with clients. Fostered strong relationships through regular engagement via email and phone, ensuring customer satisfaction and trust.- Proactively addressed customer concerns, responding promptly to any dissatisfaction and implementing effective solutions to enhance their experience.- Conducted all communications and documentation in English, demonstrating strong language proficiency and ensuring clarity in technical discussions across diverse international clients.

- Produced and delivered engaging news reports and cultural programs, managing the entire production process from topic selection and scriptwriting to filming, news anchoring, editing, and broadcasting in both Vietnamese and English. Highlights of my work include: + Vietnam A-Z: Developed a series that explored Vietnam’s culture and diversity, receiving acclaim for its insightful storytelling. + VTV News: Contributed to high-stakes reporting, delivering timely updates on national and international events. + Daily Biz: Created compelling content focused on the Vietnamese economy in relations to global economy. + Insight Into Vietnam: Contributed to polishing programs dedicated to promoting intriguing Vietnamese niche and rural cultural phenomena through in-depth storytelling, enhancing appreciation for Vietnam’s unique heritage.- Executed precise translations for news segments, programs, and TV series, ensuring cultural relevance and accuracy in both Vietnamese and English.- Performed professional voiceovers in both languages, bringing scripts to life with clarity and engaging delivery.

- Contributed to public relations projects and event proposals, collaborating with the team to develop innovative strategies that enhanced brand visibility and engagement.- Authored promotional articles that effectively showcased clients’ products, utilizing compelling narratives to attract and retain customer interest.- Translated key documents from Vietnamese to English, ensuring accuracy and cultural relevance while facilitating clear communication for diverse audiences.