Heena Khan Email & Phone Number

New Delhi, Delhi, India

Gurgaon, India

• Expanding in business vertical of “B2B Marketing”, while servicing current line of “Beyond Distribution Mobile Showrooms & Outreach Programs”
• Identifying the opportunities to be associated with Brands – Year on year, doing wider & deeper penetration
• Formulating new business by integration different Media Tools – On Ground & Digital
• Developing Market expansion plans focusing - client’s need, market challenges, Brand propositions and future expansion strategies
• Presenting regional and decentralized communication approach
• Developing Execution Plan with Roles & responsibilities.

New Delhi Area, India

• 1. Working as “AVP – Sales & Marketing” for "Grey RC&M Experiential Marketing LLP", organization engaged in 360-degree marketing solutions for Brands, a leading organization engaged in Experiential Marketing & Brand.
• Expanding new vertical – B2B Marketing while parallelly servicing current line of Business (Rural Activations)
• Heading Team Business - P&L, Business expansions & implementation strategies
• Formulating new business by integration of different Media Tools - Outdoor, Digital, On-ground & Events
• Developing marketing plans based on client’s need/marketing challenge focusing on Brand propositions and future expansion strategies
• Project-based ROI monitoring and presenting to the client in the form of Reviews and Post Activity analysis

New Delhi

• Heading Business - P&L, Business expansions & implementation strategies
• Creating funnel & keeping strong eye on current pipeline to meet the targets
• Creating clear demarcation to target the client according to the capacities of the agency (Mid segment of entry level clients)
• Ensuring premium servicing by optimization of resources while working on tight budgets
• Budgeting & Costing of new accounts & end to end account management
• Regional & Local adaptations of brand approach as per regional needs

• Expanding in business vertical of “B2B Marketing”, while servicing current line of “Beyond Distribution Mobile Showrooms & Outreach Programs”
• Identifying the opportunities to be associated with Brands – Year on year, doing wider & deeper penetration
• Formulating new business by integration different Media Tools – On Ground & Digital
• Developing Market expansion plans focusing - client’s need, market challenges, Brand propositions and future expansion strategies
• Presenting regional and decentralized communication approach
• Developing Execution Plan with Roles & responsibilities.

New Delhi Area, India

• Expanding in business vertical of “B2B Marketing”, while servicing current line of “Beyond Distribution Mobile Showrooms & Outreach Programs”
• Identifying the opportunities to be associated with Brands – Year on year, doing wider & deeper penetration
• Formulating new business by integration different Media Tools – On Ground & Digital
• Developing Market expansion plans focusing - client’s need, market challenges, Brand propositions and future expansion strategies
• Presenting regional and decentralized communication approach
• Developing Execution Plan with Roles & responsibilities.

• A Dual Role – B2B & B2C Marketing
• B2B Spacea. Media & promotion planning (ATL & BTL) Direct interaction with the creative & media buying agencies for both B2B & B2C Communicationsb. Developing strategies to attract & appoint franchises across Indiac..
• B2C Spacea. Keeping track on all our service outlets - revenue generations, local promotions & customer services etc.b. Formulating customers schemes & promos – data analysis and customer feedbackc. Development of.

• NBD & CS - conceptualize brand promotional & event strategies for Brands.
• Making the presentation to close the final deal.
• Overview of the operations.

New Delhi Area, India

• NBD & CS - Communication with architect, designer & other technical staffs.
• Management of crew & Material at site.
• Final execution of project at site.

Bachelor'S Degree

Bachelor Of Arts (B.A.)