Elena Kharkhanova Email & Phone Number

• Participate in the development of infrastructure and data pipelines for collecting and storingmarketing data• Involve in setting KPIs and evaluating the performance of user acquisition channels and campaignsto optimize marketing spend• Develop understandable dashboards for business stakeholders• Maintain business accounts and integrations with Advertising Partners• Conduct market research to identify trends, competitor strategies, and potential opportunities for themobile games market• Model Development: Investigate, suggest, and attempt new model builds including Marketing MixModels (MMM)

- Making recommendations to improve KPIs- Creating user-friendly and informative dashboards with key metrics- Search for new growth opportunities- Analyze, predict, and evaluate the effect of launching and scaling new activities- Collect insights for the marketing team

- Development of an online store website- Sales growth of the X3 online store- Well-established business processes and synchronization with internal accounting and production systems- Built sales funnel- Leading all aspects of online marketing- Launch of a new line of pies

Specialist Degree, Applied Computer Science In Economics

Postgraduate Degree, Mathematical Modeling, Numerical Methods And Complexes Of Programs