Khar Mun Yin Email and Phone Number
With more than 7 years of digital marketing experience, I executed and optimised high-performing web and app PPC campaigns, exceeding KPIs and fueling lead generation. I also craft engaging social media content and spearhead organic outreach campaigns, boosting brand awareness and community engagement. Additionally, I ensure all customer-facing assets adhere to regulatory requirements, safeguarding brand reputation and user trust. I collaborate on developing and executing omnichannel marketing plans, advertising strategies, and direct marketing campaigns, driving measurable results. I have built and nurtured strong client relationships through proactive needs analysis and exceeding expectations. I have crafted bespoke digital marketing plans for diverse clients, ranging from FMCGs, retails, telcos, to SMEs, consistently exceeding goals and delivering on-brand messaging.I hold a Bachelor of Management in International Business from Universiti Sains Malaysia, and I completed an exchange programme at Memorial University of Newfoundland. I have also obtained multiple certifications in marketing analytics, Adwords, and digital marketing. I am passionate about learning new skills and staying updated on the latest trends and best practices in digital marketing.
Henosis Sdn Bhd
View-
Digital Marketing ManagerHenosis Sdn Bhd Feb 2024 - Present- Developed core digital marketing services for clients across Southeast Asia, focusing on markets in Malaysia, Bangladesh, Nepal, Thailand, and other regional areas.- Spearheaded brand strategy and development, achieving month-to-month breakeven for clients within 3 to 6 months.- Designed and implemented marketing strategies and campaign plans, including budget management and multi-channel advertising (KOL, social media).- Analyzed data and monitored performance metrics to optimize campaigns and meet KPIs, delivering regular performance reports to stakeholders.- Led KPI setup and measurement for effective tracking and improved accountability in client servicing and campaign execution.- Automated key workflows and standardized SOPs to enhance cross-department efficiency and communication, ensuring consistent project delivery.- Collaborated closely with CRM, Operation, IT, Finance, and Compliance teams to maintain a seamless business funnel.
-
Assistant Team LeadBlacksire Jul 2023 - Jan 2024- Executed and optimized high-performing web and app PPC campaigns, exceeding KPIs and fueling lead generation.- Crafted engaging social media content and spearheaded organic outreach campaigns, boosting brand awareness and community engagement.- Ensured all customer-facing assets adhered to regulatory requirements, safeguarding brand reputation and user trust.- Collaborated on developing and executing omnichannel marketing plans, advertising strategies, and direct marketing campaigns, driving measurable results.- Maintained and monitored performance reports, analyzed channel metrics, and gleaned actionable insights for campaign optimization.- Utilized marketing systems for in-depth campaign analysis and facilitated continuous optimization.- Authored effective customer retention content, fostering loyalty and reducing churn.- Participated in product testing with a focus on new user journeys, providing valuable feedback and insights.- Continuously researched and stayed ahead of the curve in digital marketing trends, ensuring strategies remain cutting-edge and effective. -
Senior Digital Marketing SpecialistBlack Sire Technology Co., Ltd Aug 2022 - Jul 2023Malaysia
-
Senior Digital Marketing StrategistWaltz Maven May 2021 - Jul 2022Petaling Jaya, Selangor, MalaysiaServing as the senior digital marketing associate in a team of strategists for all clients serviced (ASUS, Maybank, CGC, Tissot, CARiNG Pharmacy, BuyBye, Happy Fresh)Responsibilities:- Built and nurtured strong client relationships through proactive needs analysis and exceeding expectations.- Crafted bespoke digital marketing plans for diverse clients, consistently exceeding goals and delivering on-brand messaging.- Masterminded and executed multi-platform ad campaigns (Facebook, Google, etc.) driving measurable results.- Analyzed campaign performance like a hawk, translating insights into actionable recommendations for future success.- Led strategy and creative teams to consistently deliver on-time, impactful projects within budget and exceeding client goals.- Expert social media manager: timely content publishing, vibrant community engagement, and data-driven content performance analysis. -
Senior Digital Marketing StrategistIdeaid Sdn Bhd Apr 2020 - May 2021Petaling Jaya, Selangor, MalaysiaServing as the senior digital marketing associate in a team of strategists for all clients serviced (Boustead, CARiNG Pharmacy, Blackmores, Nicorette, Jowae, Placento & etc.)Responsibilities:- Maintain good client relationships by understanding each client's needs and meeting those needs proactively - Strategizing, planning, and executing digital marketing plans according to each client's respective goals- Monitoring clients' campaign performance and analyzing said data to make informed suggestions on ways to garner better results for future campaigns- Support proposed digital marketing and social media marketing strategies through proper social media management which includes the publishing of content in a timely manner, monitoring community engagement, analyzing content performance, etc.- Leading the strategy and creative team to ensure all client deliverables meet each client's goals within the stipulated timeline- Plan, monitor, execute and analyse digital advertising campaigns such as Facebook, Google, Twitter, LinkedIn and etc. -
Senior Associate Of Digital Marketing & EngagementDigi Telecommunications Apr 2019 - Apr 2020Selangor, MalaysiaAside from the job scope when I was an associate, I- Plan, Execute, Manage and Analyse ads through Facebook, Instagram, Twitter, Google and 3rd parties for campaigns. - Managed agencies to ensure timelines and deliverables are met accordingly to achieve KPI’s- Managed Overall Budget: Optimized budgets to ensure campaign KPIs are met.- Curated content on social media platforms including social media posts, blogs and articles in community page and more with the tone we set according to the platforms.- Ensured media and the content plan are aligned with set objectives while evaluating performance resulting in awareness, engagements, conversions and community growth.- Collaborate with business units from other countries for gaming pillar growth and branding. -
Associate Of Digital Engagement & Community DevelopmentDigi Telecommunications Jul 2017 - Mar 2019Selangor, Malaysia- Responsible to build, develop, nurture KOL (Key Opinion Leader), Ambassadorship and Community engagement to enhance Digi brand on social media platform and ground activation. - Plan strategies for digital and on-ground campaigns based on organization pillars for product, portfolios and tactical campaigns.- Manage and engage with customer digitally on Digi social media channels with my team on Facebook, Instagram, Twitter, Youtube and community.- Curate content on social media following the current trend.- Manage marketing calendar, campaign timelines and budget.- Evaluate, Negotiate and Execute Sponsorship proposals.- Social media, competitors and campaigns analysis through Google analysis and social media listening tools.- Work closely in partnership with social media experts, creative and talent agencies, gaming industry partners and event organizers.
-
InternshipDigi Telecommunications Mar 2017 - Jun 2017Kuala Lumpur, Malaysia- Intern in Activation & Sponsorship Team under Marketing Service Department. - Learn how to utilize, invest and sponsor in projects that align with company core and goals. - To work in collaboration with artists, key opinion leaders and production teams to manage small, medium and large-scale partnership projects which include on-ground branding experiences and/or multi-platform activation.- Learn event management and communication while executing projects.
Khar Mun Yin Skills
Khar Mun Yin Education Details
-
3.52 (Currently) -
International Business
Frequently Asked Questions about Khar Mun Yin
What company does Khar Mun Yin work for?
Khar Mun Yin works for Henosis Sdn Bhd
What is Khar Mun Yin's role at the current company?
Khar Mun Yin's current role is Digital Marketing Specialist | PPC, Social Media, Direct Marketing,Project Management.
What schools did Khar Mun Yin attend?
Khar Mun Yin attended Universiti Sains Malaysia, Memorial University Of Newfoundland.
What skills is Khar Mun Yin known for?
Khar Mun Yin has skills like Management, International Business, International Management, Communication, Microsoft Office, Customer Service, Microsoft Excel, Microsoft Word, Powerpoint, Event Planning, Project Management, Public Speaking.
Free Chrome Extension
Find emails, phones & company data instantly
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial