1. Strategic planning and execution of digital media campaigns for various brands including, McDonald’s, Philips Lightening, Servis Tyres, Mughal foods, Royal Fans.2. Execution of digital campaigns from inception for different brands (pixel integration, events creation etc.)3. Reduced the CPA by an average 15% for conversion campaigns of various brands.4. Worked closely with analytical function to identify key learnings & insights to achieve KPIs

Key Responsibilities: Acting as the Digital Marketing & Ecommerce Head Planning and executing all digital marketing, including SEO/SEM, sms, email, social media and display advertising campaigns & strategies of Amor Beautee for online sales & growth. Successfully increasing online traffic & achieving growth in sales by implementing a Full-Funnel Strategy approach Increasing the visibility of the brand to new & existing audiences finding a new potential audience Launched new sub-brands & categories like Amor Zevar, Amor Rozgar & Amor Perfumes with integrating digital media plan & execution of Websites Setting budgets & KPIs on the basis of ROI & real-time analytics Measuring and reporting performance of all digital marketing campaigns and assesses against goals (ROI and KPIs) Implement website development, working closely with developers and technology team to deliver new functionality. Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction  Vendor management including Daraz, Bagallery & Adour. Managing mutually beneficial partnerships with brands to increase Sales & traffic like Savyour, Bogo, Voucher365 & Qistpay Adding and verifying store locations on Google My Business Tracking of online, email, and SMS campaigns through UTM link trackers

Key Responsibilities:• Plans and executes all web, SEO/SEM, email, social media, and display advertising campaigns• Build, plan and implement the overall digital marketing strategy• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).• Plans, executes, and measures experiments and conversion tests.• Identifies trends and insights, and optimizes spend and performance based on the insights.• Prepare and manage a digital marketing budget• Oversee all the company's social media accounts

Key Responsibilities:• Market Research and Analysis • Campaign Creation and Content Marketing • Brand Onboarding and Management • Community Building and Handling

Key Responsibilities:• Produce and distribute engaging written or graphic content within the formof blog content and social media posts.• Coordinate live-streaming events for social media interaction. • Support the marketing team in daily administrative tasks. • Design conversational AI chatbots and ecurring queries that may be handledautomatically defined by the consumer and identifying targeted follow-upqueries based on keywords. • Develope content management system for different restaurants.