Kate Cassidy Email and Phone Number
Kate Cassidy work email
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Kate Cassidy personal email
I am a strategic marketer with experience leading partner programs, building GTM strategies, and improving digital experiences for customers and their clients. I’m a prolific content creator and passionate about collaboration and finding the best ways to communicate with customers and leads. I take deadlines and documentation seriously. I’m crafty, upbeat, and a genuinely nice person! Get in touch to talk all things ecommerce, marketing, and design.
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Head Of PartnershipsTydo Aug 2023 - PresentSan Francisco, California, Us -
Partner Marketing ManagerTydo Mar 2022 - Sep 2023San Francisco, California, UsI am building Tydo's Partner Marketing Playbook and working to drive leads, support growth, and build loyalty. -
Partner Marketing ManagerCarthook Mar 2021 - Mar 2022London, England, GbI built a Partner Marketing Program that increased brand awareness, drove leads, and retained customers. I collaborated with tech and agency partners throughout the Shopify ecosystem to execute strategic multi-channel co-marketing campaigns. As a prolific content creator, I wrote and designed educational and promotional content for emails, blogs, webinars, social, ebooks, web, and more. I supported CartHook's GTM strategy via merchant education, and product marketing. I closely tracked our analytics in order to optimize, iterate, and improve. -
Program ManagerTemple University Blackstone Launchpad Powered By Techstars Sep 2015 - Mar 2021Designed programming and established partnerships to support student entrepreneurs. I managed all strategic marketing and communications between our office and Temple's 17 schools and colleges. I led digital marketing campaigns, produced 20+ events each semester, and facilitated cross-campus collaborations. During my tenure, student entrepreneurs were successful in raising $2.6M in investments, and opt-in subscribers increased by 460%. -
FounderGolden Hour Jun 2018 - Apr 2020GOLDEN HOUR is a small-batch clothing company focused on using sustainable, dead stock fabric. All patterns are exclusively made by me, and all clothing is hand-made. I also manage all aspects of marketing and production—including web design, operations, and customer service.
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Events Director, Secretary Of The BoardTechnically Media Sep 2013 - Aug 2015Philadelphia, Pa, UsScaled existing product portfolio to drive business development. Increased events profits, attendance and sponsorship. Grew annual signature events, drawing 40,000+ attendees and increased signature event revenue by 35% in 2014. Executed 30+ events in 2014 in PA, MD, DE and NY (15 were new concepts). Delivered marketing concepts that resulted in a 50% increase in opt-in subscribers. Generated local and national media coverage through public relations campaigns. -
Director Of Conferences And EventsNapco Jun 2012 - Oct 2013Philadelphia, Pa, Us• Directed operations, marketing, branding, web design and logistics for 17+ annual events• Managed legacy initiatives while launching new ones and oversaw their planning, development and implementation.• Produced Power Meetings, exclusive relationship-building events developed for industry elites. 100% of attendees polled would return or recommend the series• Exceeded initial portfolio profit goals by 20% • Proliferated brand messaging via various marketing channels including: email, web ads, surveys, video, tradeshows, print advertising, direct mail and more• Designed sponsorship packages and acted as a sponsor liaison and project manager• Monitored campaign analytics to improve engagement• Negotiated vendor contracts, developed budgets and timelines• Managed team of event staff NAPCO Media is a business-to-business digital media company serving the consumer technology, marketing, retail, non-profit, printing & packaging, publishing and promotional products industries. NAPCO’s mission is to build community between their audience and their clients through integrated media programs, video services, marketing services, events, custom content and e-learning. Their services are designed to deliver value and provoke actions that generate measurable results. -
Marketing DirectorNapco 2010 - Jun 2012Philadelphia, Pa, Us• Managed the integrated marketing campaigns of two B2B publications • Increased unique monthly web traffic by 285% via email marketing and advertising• Increased social media presence by 100% • Created content and evolved creative direction for two brands -
Marketing RepresentativeOgilvy 2009 - 2010New York, Ny, UsAssisted local team in market research on behalf of an agency client, American Express. Surveyed potential customers, compiled data and submitted reports. Ogilvy is one of the largest marketing communications companies in the world. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. -
Marketing AssistantNelson Aug 2008 - 2009Minneapolis, Mn, UsNELSON is part of a global architecture, design, engineering, and consulting services organization with over 700 Teammates in over 22 locations around the world and strong experience in a broad range of industries. -
Editorial InternPhiladelphia Weekly Dec 2006 - May 2007Philadelphia, Pa, Ushttp://www.philadelphiaweekly.com/arts-and-culture/natural_born_schuylkillers-38427154.html -
Brand Ambassador And RecruiterAlloy Media + Marketing 2006 - 2006New York, Ny, UsRecruited and interviewed potential focus group candidates and compiled research for clients. Primarily for American Eagle Outfitters
Kate Cassidy Skills
Kate Cassidy Education Details
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Temple UniversityJournalism -
University Of VirginiaSemester At Sea
Frequently Asked Questions about Kate Cassidy
What company does Kate Cassidy work for?
Kate Cassidy works for Tydo
What is Kate Cassidy's role at the current company?
Kate Cassidy's current role is Ecommerce | Marketing | Partnerships | Digital Strategy.
What is Kate Cassidy's email address?
Kate Cassidy's email address is ka****@****ple.edu
What schools did Kate Cassidy attend?
Kate Cassidy attended Temple University, University Of Virginia.
What are some of Kate Cassidy's interests?
Kate Cassidy has interest in Public Relations, Crocheting, Sewing, Diy Projects, Marketing, Advertising, Travel, New Media.
What skills is Kate Cassidy known for?
Kate Cassidy has skills like Social Media, Event Planning, Marketing, Email Marketing, Advertising, Online Marketing, Public Relations, Indesign, Photoshop, Marketing Strategy, Newsletters, Publishing.
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