Third party logistics and services. Ecommerce and B2B fulfillment. Domestic and international shipping. Operations management.logistical.io

The store for tough dogs.indestructibledog.com

1 of only 4 schools in the US to be invited to research and present to auto industry execs at N. American Intl Auto Show.• Worked on auto industry project to produce sustainability-marketing recommendations to reach Gen Y.• Research resulted in influencing updated EPA automobile labels. Outcome available at fueleconomy.gov.• Managed and coordinated team of 4; conduct primary and secondary research and conjoint analysis based on green attributes.

• Created marketing and branding strategies for Leap and program for business retention. Improved brand awareness from 5% to 50% in region. • Managed 43+ individuals (from economic developers to CEOs) with different objectives; created buy-in and cohesiveness.• Managed and developed services for entrepreneurs, international company relocations, business attraction, and existing businesses in the region. Increased clients by 20% in 3 months.

Designer and manufacturer of backpacks for the outdoor/action sports industriesCreated company from ground up; designed, marketed, and manufactured packs for consumer and military. • Formulated branding strategies, including design collateral and brand messaging. Launched products that resulted in innovative brand image with outdoor/action sports retailers and headlines in industry magazines/publications.• Conducted market research to determine competitor landscape, industry trends and positioning strategies. • Produced comprehensive sales strategies that resulted in retailers signing on to distribute Khedaywi products once produced.• Developed all products from research to prototype to product launch within 5 months.• Established professional kayaking team; utilized athletes to assist with consumer marketing.• Successfully worked with US DoD on Navy SEALS project; worked with Commanding Officers to design products to their needs.• Coordinated and directed trade show at Outdoor Retailer 2005, with attendance of 6,000+ retail and military buyers and media.