Strategy Director
CurrentResponsible for Adido's team of marketing specialists across analytics, PPC, SEO and social media marketing. An insights champion, problem solver, diligent planner and organiser, and generally always known to take a commercial and curious stance on performance and output.I offer clients strategic marketing advice on budgets, channel performance splits, performance expectations and audience targeting whether as part of a stand-alone consultancy project or as part of a wider marketing retainer.I enjoy playing devil's advocate on briefs to maximise their usefulness; I'm not afraid to challenge the status quo and provide alternative viewpoints; and will always ensure that work produced is to the highest standard it can be (whether that’s my own or someone else's).