ERA is an award-winning communications marketing agency specialising in digital marketing, creative and strategic communications solutions to brands in the Asia Pacific regions.Key Responsibilities and Achievements:- Developed content strategy and development for the brands' social media monthly to meet the business objectives and deliver brand awareness and engagement- Managed brands' social media channels of the clients on Facebook, Instagram, Linkedin, TikTok and analysed the performance and metrics of the content and campaigns - Collaborated with cross-functional teams for creative design and marketing campaigns- Led two-member teams and solo managed clients' accounts and business profiles, and effectively coordinated with team members to deliver client needs timely - Led a team to execute a digital marketing campaign that increased client sales over a three-month period- Improved digital marketing campaign performance by leveraging social media tools like Hootsuite and Facebook Meta, leading to enhanced customer engagement and optimised content strategies- Boosted brand awareness through the successful execution of monthly digital campaigns, increasing audiences and overall reach on key social platforms- Increased social media engagement by 40% across social media channels for brands by implementing content strategy aligned with target audience insights and data analytics - Delivered accurate monthly reports by tracking social media KPIs and providing actionable insights to improve campaign effectiveness

SMART Factories, formerly known as SMART Myanmar is a project funded by the European Union that builds on the initial SMART project implemented. The project actively supports and promotes sustainable consumption and production (SCP) of garments "Made in Myanmar" - a concept with an emphasis on resource efficiency and social responsibility.Key Responsibilities:- Assisted in the planning and delivery of workshops and events, including venue coordination, materials preparation, and registration- Managed content for social media, newsletters, and articles for the website- Developed and implemented communication strategies to increase audience reach and engagement- Liaised with third-party media and production agencies - Engaged in community activities such as the development of a women empowerment project funded by the European Union with partners' organizations - Assisted data management for the EU MyanKu project, collaboration with UNOPS Myanmar - Successfully arranged more than 25 workshops, events, seminars, and conferences

Key Responsibilities:- Scheduled meetings, and appointments and managed travel itineraries - Handled electronic communications, phone calls, and mail - Worked with Marketing and Operations director for business operations and market research - Facilitated conferences and business meetings

As an associate, I worked closely with the Entrepreneurship Program Manager and Accelerator Director to help execute Phandeeyar's entrepreneurship programs, including a new flagship program to train technology entrepreneurs. Assisted to develop, launch and run a new tech entrepreneurship training program. Participated and managed other programs and initiatives to help develop tech entrepreneurship in Myanmar. Assisted to develop programs to leverage Phandeeyar's entrepreneurial resources to support social and civic entrepreneurship.