AREAS OF EXPERTISERetail Operations Implementing sales promotion plans & new store concepts to generate sales for achievement of targets; coordinating the in-store promotional activities for new releases & special products. Conceptualizing visual merchandising displays, windows & design of retail outlets for maintenance of a high-end store image.Marketing / Business Development Utilizing client feedback & personal network to develop marketing intelligence for generating leads; conducting competitor analysis by keeping abreast of market trends & achieving market share. Analyzing & reviewing the market response/ requirements & communicating the same to the marketing teams; exploring and developing new clients and negotiating with them for securing profitable business. Conducting detailed market study to analyze the latest market trends, tracking competitor activities and providing valuable inputs for fine tuning the selling & the marketing strategies.Brand Management Ensuring maximum brand visibility and capturing optimum market shares. Managing corporate communication, brand image building and product awareness campaigns. Carrying out local brand building and below the line marketing activities. Implementing promotional activities like hoarding fixation & advertisement and putting up banners