Beauty Industry is a huge interesting market, has been a long time dominated by big names and traditional distribution networks. A distribution company is like a middlemen stands between brands and consumers. Brands don't listen to their customers anymore, they do whatever make them successful like 100 years ago. Consumers nowadays get overwhelmed by millions of beauty products, social media channels, they really don't know what is the product fit for them.Pretty.tips is a friend, a beauty assistant helps users find products fit to them based on their needs, their skin concerns. We use technology and skin research to match products and users base on their skin type with a long - process we learn about the user's skin. We let experts consult with users from the beginning and learn from their experiences. We also create a community where users can connect with each other and share their passion.Beauty is not about how you look, it's about how you feel and help each others.