Khoo Sin Yee Email & Phone Number

Conceptualise and develop design concepts and graphics for NTUitive and NTU I&E's local and regional projects, including materials such as collaterals, images, and social media posts.

- Worked with the marketing team to manage campaigns end-to-end; developing strategy, building, managing, analysing, and optimising.- Identified the latest and upcoming market trends, optimising marketing strategies accordingly.- Supported the curation of event activities for adidas SG x Limited Edt's Home of Classics event, creating an immersive brand experience for attendees. - Supported event set-up and execution.

As part of my Final Year Capstone Project (Social Media Marketing), I led the content and copywriting strategies for an anti-smoking-and-vaping digital campaign in collaboration with HPB. This involved: - Managing content calendars, ensuring timely creation and execution of communication materials. - Produce Instagram and TikTok content, leveraging social media trends to convey our key messages.- Collaborating with internal teams to implement traffic-driving strategies.

I assisted in planning content and creating visual collaterals for several social media campaigns for various clients such as Adidas SG, Levis, True Colours Festival and more.

Singapore

Education record

Mass Communication

Activities and Societies: Film and Media Studies Agents (FMS Agents)Joined the FMS Agents Executive Committee as a member of the Publicity.

O Level

Activities and Societies: Deyi Military Band- Band Major from 2017 to 2018 - Led the band through SYF 2018 where we achieved a Certificate.