Khánh Trân (Summer) Email & Phone Number

Ho Chi Minh City, Vietnam

Operate & grow Electronics brands: Samsung Mobiles, Samsung Consumer Electronics (Service) & Brother (Outright) on E-commerce platforms.𝟭 - 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴• Forecast sales monthly & quarterly (based on historical sales, seasonal trends, stock, ROI, investment, platforms) to import/hold stocks (both existing & new-launching SKUs), propose marketing budget for E- channels.• Research & follow competitors' prices & strategies to work with brands for the best pricing schemes, gift & add-on promotions monthly.• Track sales performance daily & report weekly as well as provide key views, from overview to detail (sales performance, cancellation, conversion rate, page views, rankings, pricing, voucher usage, etc), analysis & take quick action to maintain sales on track, especially in campaigns & drive growth.• Plan, forecast & inbound stock for Outright brand, track, clear inventory to minimize black stock. • Do related paperwork: Reconcile, Contract, Annex, etc.𝟮 - 𝗘-𝗦𝘁𝗼𝗿𝗲 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁• Control platform tools, promotions (price, stock, voucher, gift, add-on deal, etc) & orders.• Track & follow ads performance (onsite & offsite) & request budget to secure & grow NMV.• Prepare & implement seasonal/monthly campaigns & initiatives, work with other departments (Logistics, Merchandise, Media, Operations, CS) to import stocks, prepare SIS, thumbnail, visibility, ads, CEM, shipment & customer service. • Foster relationship, work & negotiate with platform to push sales daily & campaigns (Mega, Mini, Super Brand Day) through visibility, paid packages, onsite & offsite marketing, flash sales & rebate slots.

Ho Chi Minh City, Vietnam

• Establish contact and strengthen relationships with C2C key partners, assist them in joining and broadening business on Shopee platform.• Track and build both short and long-term growth plan for hero and non-hero SKUs based on understanding in products, sellers, market, seasonal & competitor dynamics and team’s budget.• Plan, assist and track partners in their Marketing strategy and performance both onsite and offsite (CPAS, Affiliate, Paid-ads, etc).• Work with the team, deliver both sales and marketing strategies to meet the target or cover the gap/undersell.• Follow closely with other teams (Merchandiser, Marketing, Operations) to ensure the projects go smoothly and on schedule.• In charge of internal projects such as:𝟭. 𝗙𝗹𝗮𝘀𝗵𝘀𝗮𝗹𝗲: The main internal resource to push sales, uplifting its contribution to daily sales up to 10-15% by building a process to limit missed slots and maximize sellable deals.𝟮. 𝗣𝗦𝗣: A program to maintain partner's loyalty, successfully sustains 26-32% out of 500+ partners every month to choose Shopee as their only e-commerce platform.𝟯. 𝗙𝗿𝗲𝗲𝘀𝗵𝗶𝗽 𝗫𝘁𝗿𝗮/𝗩𝗼𝘂𝗰𝗵𝗲𝗿 𝗘𝘅𝘁𝗿𝗮: Two crucial investment channels in Shopee, track and deal with up to 500+ partners, maintained participant rate at least 90-95% , increased up to 23% number of partners joined.𝟰. 𝗖𝗠𝗧: A process to control, upload and recheck discounted prices to limit false prices for up to 500+ partners on company's sales days.𝟱. 𝗖𝗣𝗔𝗦 & 𝗚𝗔𝗦: One of the most used off-site marketing strategies to push sales on Shopee, successfully onboarded 12% partners.𝟲. 𝗔𝘀𝘀𝗼𝗿𝘁𝗺𝗲𝗻𝘁 𝗽𝗿𝗼𝗷𝗲𝗰𝘁: A new project to increase Home Appliances Assortments among social-focused electronic sellers, achieved the number of 50+ products added in just within a week.

Ho Chi Minh City, Vietnam

Working as a Customer Service Intern at Avery Dennison, I was responsible for assisting my team members to: • Ensure the customer enquiries and requests are addressed in a timely manner.• Handle customer complaints according to the Company procedures and service standard.• Support Customer Service Executive on customer service activities.• Coordinate with sales team, other internal teams, suppliers to ensure the product quality and customers' requirements are met.