Khushboo Parekh, Mba Email & Phone Number

Remote

• Deep-dive analysis of data of the global digital identity product of AI age estimation and anti-spoofing technologies to test specific hypotheses and generate new business insights• To advice on business strategy and delivering executive presentations using story telling with visualization techniques in Tableau, across multiple areas - including Product Development, Sales, Marketing, and Finance • Working with stakeholders to agree on clear, unambiguous KPI definitions and mapping the relationships between leading and lagging metrics• Building, maintaining and communicating reports and dashboards and data visualization to track key performance indicators against objectives followed by insightful interpretation of results

Atlanta, Georgia

• Understood financial and merchandising business problems of the Installation Services category (~$ 7B/year in revenue) and designed and developed analytical solutions in the form of foundational data, reports, automated dashboards, AtScale cube and ad-hoc pulls. 480 users including upper management• Collaborated with multiple stakeholders ranging from 2 different business teams (total 6 members), IT team (10 members) and executive leadership to deliver these solutions. • Measured and reported out financial impact of 6+ strategic initiatives and events. Enabled tracking and improving of KPIs like average cycle time from 103 days to 91 within 6 months• Analyzed large volumes of complex data, using a wide variety of database applications and tools including SQL, Tableau, Google Cloud, Google BigQuery, Excel and R• Delivered executive presentations and presented key insights using story telling with visualization techniques in Tableau• Developed new metrics that business partners use such as KPIs such as cycle time, average ticket resolution time

Atlanta, Georgia

• Forecasting sales using analytics, for assigned product category. Improved and maintained accuracy to 91%• Implemented process improvement to reduce resolution time of store requests by 50%, leading to time savings of 2 to 2.5 hours of an inventory analyst per week• Creating new reports to help the team focus on most relevant data and metrics using Excel and SQL• Collaborating with merchandising, supply chain and stores• Maintain the sale forecasting and replenishment system for assigned stores and distribution centers• Identify opportunities to balance inventory between locations to reduce total inventory investmentfor assigned product category• Optimizing inventory productivity as measure by turnoverRelevant Skills: Statistical Analysis, MS Office (PowerPoint, Excel, Access), forecasting, replenishment, inventory management, Pivot tables, VLOOK UP, Key Performance Indicators, SQL , PowerBI, Reporting, Process Improvement, business analysis

Greater Atlanta Area

• Understood business requirement of campaigns and translated that to analytics use cases- Defined metrics and built scorecard to measure the sales team performance• Used data-driven predictive models such as regression in Excel, analytic models such as clustering, segmentation, data and data visualization techniques such as dashboards in Tableau• Delivered analytics solution to increase profitability by optimization of customer acquisition and retention costs• Proposed actionable insights to reduce new customer acquisition cost by 20% performing data-mining using store data• Delivered executive presentation to management and marketing team to present an analysis of key insights, root cause, opportunities and gaps in the operations using PowerPoint (Microsoft Office)Relevant Skills: Business Modeling, Business Intelligence, Statistical Analysis, Clustering, Segmentation, Pivot tables, VLOOK UP, Macros, Excel VBA, Business Analysis, Executive Presentation, Communication, Innovation, Project Management, Data Modeling, Data Analysis, Predictive Analytics, Marketing Analytics, Marketing Intelligence, Dashboard Reporting, Key Performance Indicators, Metrics, Customer Acquisition, Balanced Scorecard Reporting, Data Collection, Process Improvement, Data Visualization, Innovation, Collaboration, Data Mining, Data cleaning, Standardizing, MS Office (PowerPoint, Excel, Access), Tableau, Google Data Studio, Google Analytics, SQL

Atlanta, Usa

• Working with the Sponsored Research Department of the Business School under Ms Lalita Kaligotla • Strengthen the program portfolio by analyzing data of research budgets and trends of top 100 US business schools• Strengthen the relationship with businesses by means of networking events for additional research fundsRelevant Skills: Business Analysis, Presentation, Communication, Research, Data Collection, Process Improvement, Data Visualization, Data Analysis, MS Office (PowerPoint, Excel, Word)

Mumbai, India

• Managed the product during its life-cycle: from gathering product requirements, forecast analysis, design development, costing, vendor negotiations and production all the way through launch by working with cross-functional teams• Coordinated with different stakeholders in expansion of the low-cost brand from 8 stores to 15 over a period of 2 years• Played a significant role in outperforming the competitors’ sales revenue by collaborating with multiple teams: production, operations, marketing, merchandising and management• Boosted online and retail sales by conducting market research and analysis of competitors and customer data• Supported the merchandizing team to ensure efficient costing and purchasing: resulting in per unit cost reduction by 7%• Analyzed state-wide sales reports to understand trends and made recommendations to management and buying team• Developed the best-selling dress design for 2013, with 99.99% sales Relevant Skills: Product Management, Business Intelligence, Business Analysis, Executive Presentation, Communication, Innovation, Logistics, Operations,Project Management, Marketing, Process Improvement, Data Collection, Vendor Management, Supplier Management, Data Visualization, Leadership, Management, Operational Process Improvement, MS Office (PowerPoint, Excel, Word), Pivot tables, VLOOK UP, Innovation

Mumbai, India

• Optimized the material flow operations involving the delivery, storage and retrieval of raw materials in the factory• Collaborated with other departments in implementing processes to reduce operational cost and improve efficiencies• Applied data-driven techniques to critical KPIs to continuously maintain a high standard on operations and product quality Relevant Skills: Presentation, Communication, Innovation, Project Management, Collaboration, Merchandising, Marketing, Process Improvement, Data Collection, Logistics, Operations, Vendor Management, Supplier Management, MS Office (PowerPoint, Excel, Word)

Master Of Business Administration (M.B.A.), Supply Chain, Operations And Business Analysis, G.P.A.- 3.69

Full Scholarship with Graduate Research Assistantship

Diploma In Apparel Manufacturing And Designing