Khushi Mehta Email & Phone Number

Gurugram, Haryana, India

- Spearheaded key industry analysis, benchmarking and market penetration projects for 10+ players in the Fashion and BPC sectors within the online retail industry- Analyzed market trends, customer behavior, and competitor strategies to extract actionable insights on a macro and micro level- Leveraged the derived insights to inform strategic CXO decision-making and drive business growth through better customer acquisition and revenue growth for an INR 3500+ Cr leading fashion platform- Contributed to 4+ internal initiatives as a member of the L&D Council and the Women Growth Initiative Council- Received the “Rising Rockstar” award for exhibiting exceptional performance within 6 months of joining the organization

Mumbai, Maharashtra, India

➤ Accenture Business Simulation Competition Winner | Accenture Next-Horizon Strategy Connect (Received PPI | Cash Prize of INR 15K)➤ Facilitated design of data-driven business decision dashboards for a leading Indian BFSI client (Rev: INR 11,000 Cr) by drafting data insights➤ Analyzed 10+ functional control towers of the Branch Banking business vertical, and mapped KPIs for the same

➤ Conceptualised the inaugaral RedBrick Hacks (RBH) 2022, Ashoka University’s flagship 24-hour Hackathon. With rapid advancements in technology over the past decade, there is an unprecedented need to design for the future by anticipating the obstacles in the present, which RBH attempts to resolve using its solutions➤ Spearheaded a team of 40+ people to successfully organize the first edition of Ashoka's flagship hackathon➤ Managed key stakeholders from leading tech firms like IBM, Nvidia, Mphasis, and Google, and 300+ student registrations➤ Raised sponsorships worth INR 7 Lakhs+ from firms like Mphasis, among others.

➤ Assisted Professor Debayan Gupta with 90+ students for his CS elective "New Geography" about extensive analysis of socio-technical problems caused by humanity in the Information Age; responsibilities included grading, conducting office hours etc. ➤ 1 of the 5 students out of a batch of 600 to be awarded with the Teaching Assistantship Excellence award by the department & received an exceptional student feedback score of 4.54/5

➤ Led the charter of commitment towards a safer, healthier, & more inclusive CS culture at Ashoka and collaborated with various CS stakeholders & other societies ➤ Ideated and executed 10+ initiatives to increase society events by 4x, and increased annual headcount by 5x➤ Enhanced engagement resulting in peak participation of 270+ people participating in the society's flagship cryptic hunt➤ Collaborated with Teach For India (TFI) to conduct a workshop on Introduction to Computer Science for 50+ students➤ Awarded the Best Academic Society and the Most Enterprising Society by the University

Sonipat, Haryana, India

➤ Expanded community from 3 active members to 45+ active members, transforming it into one of the largest University societies ➤ Strategized on a sustainable model for society resulting in a 12x increase in our social media output, a 2x increase in events

Gurugram, Haryana, India

➤ Spearheaded a project to build a data-driven product recommendation engine to maximize customer conversion and increase sales ➤ Translated the high-level business problem into low-level use cases such as record linkage, effective ad positioning and hyper-personalisation based on demographic & contextual data.➤ Presented to business stakeholders and received LOR for performance by Director - Data Science.

Ashoka University

➤ Assisted in Her Campus Ashoka's 5+ collaborations with University of California, Los Angeles (UCLA)➤ Increased student engagement by 25%, by managing its social media presence

➤ Increased revenue by focusing on a sales prediction business problem and leveraging hypothesis generation to identify the key properties of products & stores ➤ Utilised 5+ classification algorithms including Regression, KNN to build a predictive model using data exploration/cleaning & feature engineering