Khushi Makkar Email & Phone Number

Mayfair, London

Managed multi-channel content strategies across social media, increasing engagement by 27% on Instagram and 19% on TikTok over 6 months.Executed viral Instagram campaign for key client, resulting in 512K+ views, 54K shares, and 196% increase in product sales within 48 hours.Chaired weekly marketing meetings, collaborating cross-functionally with team Paris to review performance & provide recommendations.Managed influencer collaborations, achieving 3x average engagement rate compared to branded contentProduced video and graphic assets using Adobe Creative Cloud, improving content quality score by 20%Analysed campaign data using Google Analytics and Power BI, identifying opportunities that led to 15% ROI increaseCoordinated a digital advertising campaign for AW24, resulting in 15% increase in brand awareness in the UK market.

London, England, United Kingdom

Assisted in trend forecasting using StyleScan, contributing to 10% reduction in unsold inventory.Supported e-commerce operations through Lightspeed and Net suite improving order processing time by 25%.Contributed to social media content creation, helping increase daily engagement rate from 2% to 3.5% for TikTok.Assisted in organizing fashion events such as Frieze, AW23 launch etc. resulting in 20% increase in overall press coverage.

London, England, United Kingdom

• Achieved monthly trade targets through strategic sales planning, promotions, and discounts, focusing on customer acquisition, retention, and satisfaction through persuasive sales techniques and client rapport building.• Maintained visual merchandising standards while exploring creative layouts through attention to detail and aesthetic sen

Ludhiana, Punjab, India

Developed compelling graphic materials utilizing Adobe Suite, ensuring brand consistency and alignment with marketing objectives through creative vision and attention to detail.• Collaborated cross-functionally with Sales and Marketing teams, providing strategic insights and recommendations to enhance promotional strategies and maximize impact through effective communication and stakeholder management.• Implemented data-driven approaches to optimize marketing strategies, resulting in increased customer engagement (25%) and conversion rates (18%) through data-driven decision making and goal-oriented approach.

Ba (Hons) Fashion Marketing, Fashion Business And Marketing

Pre-College, Strategic Design And Management, A