Kevin Derrick Email & Phone Number

Boston, MA, US

Boston, MA, US

- Oversee all aspects of marketing, communications, and engagement for a nonprofit trade school. Areas of focus include enrollment, continuing education, development, public programs, exhibitions, and retail.- Achieved consistent year-over-year growth across all categories for four consecutive years. FY24 highlights include highest annual class revenue.

Boston, MA, US

• Developed and managed a strategic communications plan for all development and alumni relations activity.
• Directed award-winning creative efforts for the GSD’s highly successful $140M fundraising campaign ($120M at launch), including a new casebook, website, signage, videos, print materials, blog posts, email marketing.
• Collaborated with fundraisers to craft six- and seven-figure gift proposals, country briefs, and senior-level communications.
• Defined and reported on marketing campaign KPIs, such as email opens/clicks, web traffic, event engagement, etc.
• Procured and managed a broad-based team of consultants, including graphic and web designers, and photo/videographers.
• Advised leadership on overall development and alumni relations communications needs and activities; reported to University-level committee on campaign communications approach and the output.

San Francisco, California, US

• Led the marketing efforts for Boston’s #1 Interior Design firm, as ranked by the Boston Business Journal
• Helped expand the office from 64 to 91 personnel in one year through project wins.
• Directed all aspects of marketing, communications, and PR: proposals and presentations, collateral materials, photography/videos, special events, speaking engagements, award submissions, and other creative ventures.
• Provided research and pitch strategy for new business development efforts including network mapping, schedule of tasks, milestones, and reviews.
• Coordinated with local, regional, and national leaders on marketing, business development, and communications while providing overall guidance and training to internal team.

• Conceived and implemented e-commerce business that brings handcrafted decorative arts to a modern audience
• Manage the creative direction of brand including identity components, product collection, photography and collateral materials
• Develop relationships with regional and national vendors to define collection and build community
• Organized site layout, navigation flow, graphic components and user interface elements
• Author copy including page overviews, FAQ’s, biographies and product descriptions
• Utilize HTML-based content management system for regular updates of copy and content

Philadelphia, PA, US

• Acted as both an internal and external liaison, coordinating the efforts of executive, mid-level, associate, and junior staff while interfacing with consultants, partnering firms, and client representatives
• Won an estimated $2M in design fees as a result of research, writing, design, and production of marketing materials and presentations
• Managed digital communications through firm website, social media, and email marketing software. Established, organized, and tracked the success of these efforts via custom reports within web-based analytics
• Reaffirmed company graphic standards through self-audit of boilerplate, developing new materials across all categories
• Trained colleagues weekly on software, social media, database management, and communications tools

• Researched, authored and photographed features on design projects, professionals and events
• Represented nonprofit organization at all levels to the public, press and design industry
• Created and maintained web log that generated an average of 5,000 views monthly

• Designed identity pieces, marketing materials, renderings, and press releases for a lighting, furniture, art, and design studio
• Created M.O.N.A., a distinct bespoke design business, through management of interdisciplinary consultants
• Coordinated operations of project consultants, furniture suppliers, event vendors, and studio interns
• Spearheaded marketing efforts via social networking and media outreach to increase web visits by 32% and be featured in over 20 online/print publications

• Managed commercial and hospitality interiors projects with budgets up to $300,000 and sizes +/-20,000 SF
• Coordinated multiple design consultants to develop CMS-backed website and electronic/print identities
• Generated interior project renderings that saved the studio over $10,000 in subconsultant fees

• Branded, designed, and documented retail spaces, fixtures, merchandise displays, and trade show exhibits
• Developed presentation materials including proposals, client presentations, CD sets, and project renderings

• Represented institution at school-sponsored events and offsite informational seminars
• Interviewed, recruited and registered returning students to meet quarterly admissions goals
• Qualified and distributed inquires to appropriate members of the admissions team
• Trained new team members on policies, procedures and software programs

Nonprofit/Organizational Management

Ms, Interior Architecture & Design

Graphic Design

Ba, Psychology