Kien Lee started his career as a Mergers & Acquisitions investment banking analyst at Merrill Lynch New York after graduating from Yale University in 2001. His Wall Street career would continue in the role of Strategy Advisor to the Deutsche Bank Americas CEO, Seth Waugh, in 2006.On his return to Singapore, Kien founded SENATUS in 2008, growing the company portfolio to more than 4 million Facebook fans across all digital properties. SENATUS has garnered numerous industry awards, affirming it as the best lifestyle online magazine in Asia-Pacific, and counting amongst its clients the best-in-class brands in the luxury and lifestyle sectors.Kien has taken the role as Creative Director for client projects, producing co-branded content for Audemars Piguet, Breitling, Dior, Gucci, Huawei, Rolls-Royce, Tiffany & Co, Tom Ford, and more. Originating content optimized for both digital and social media, these campaigns have reached more than a million FB users each, as a minimum.Kien helmed Women's Fashion Week 2011 as Festival Director with SENATUS as the co-organizer. Amongst event organization and execution duties, he also took on a leadership role interfacing with the international press and lifestyle media over a lead-up of 3 months for the 10-day event, liaising with a total of over 300 journalists, media reporters, bloggers and influencers.
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Co-FounderKloenSingapore -
Managing DirectorSenatus | Asia'S Premier Luxury & Lifestyle Magazine Jun 2008 - PresentSingaporeBest Magazine Website in AsiaSENATUS is Asia’s Premier Luxury & Lifestyle Magazine. Founded in 2008, SENATUS has built an impeccable reputation and track record, working with leading brands across multiple sectors over the last 14 years. Our brand is synonymous with excellence, bolstered by an unparalleled distribution reach with 1.8 million fans on Facebook (facebook.com/senatus.net), along with editorial productions of the highest quality – setting standards which have been recognized by… Show more Best Magazine Website in AsiaSENATUS is Asia’s Premier Luxury & Lifestyle Magazine. Founded in 2008, SENATUS has built an impeccable reputation and track record, working with leading brands across multiple sectors over the last 14 years. Our brand is synonymous with excellence, bolstered by an unparalleled distribution reach with 1.8 million fans on Facebook (facebook.com/senatus.net), along with editorial productions of the highest quality – setting standards which have been recognized by both authorities and peers in the industry.Industry AwardsAt the Asian Digital Media Awards organized by the World Association of News Publishers (wan-ifra.org), SENATUS in the “Best in Online Media (Magazine)” category won Gold in 2013 and 2010, and Silver in 2012. SENATUS would receive another Gold for “Website of the Year” as well as “Best Multimedia Project” (starring Hu Bing from China) at the 2017 MPAS Awards organized by the Media Publishers Association of Singapore.Clients & Partners (in alphabetical order)Automotive: Audi, Maserati, Mercedes-Benz, Rolls-RoyceConsumer Electronics: Huawei, Hewlett-Packard, Sony MobileFashion: Burberry, Dior, Gucci, HermèsReal Estate: SPH, WingTai AsiaResorts: Marina Bay Sands, Resorts World Sentosa, Small Luxury Hotels of the WorldTravel: Singapore Formula One Grand Prix, Singapore Tourism Board, World Gourmet SummitWatches & Jewellery: Audemars Piguet, Breitling, Cartier, Chanel, Corum, IWC, Jaquet Droz, MB&F, Patek Philippe, Rolex, Tiffany & Co., Tudor, Vacheron Constantin, Zenith Co-Organizer of Women's Fashion WeekIn 2011, SENATUS co-organized the inaugural Women’s Fashion Week, partnering with Marina Bay Sands as Title Sponsor. The unprecedented showcase of haute couture – a protected term representing the highest echelon of bespoke fashion from Paris – remains a flagship event in Asia’s fashion calendar to date. Show less -
Advisory Board MemberSocial Media Week Singapore Oct 2011 - Feb 2012SingaporeKien was invited onto the Advisory Board for the inaugural Social Media Week in Singapore, providing guidance on programming as well as sponsor sales. He would put together and host the first ever in-person panel comprised of the chief editors of socio-political blogs TR Emeritus and The Online Citizen, with a sold out attendance that was covered in the national press, The Straits Times. -
Festival DirectorWomen'S Fashion Week Singapore May 2011 - Nov 2011SingaporeIn 2011, SENATUS co-organized the inaugural Women’s Fashion Week, partnering with Marina Bay Sands as Title Sponsor. The unprecedented showcase of haute couture – a protected term representing the highest echelon of bespoke fashion from Paris – remains a flagship event in Asia’s fashion calendar to date.Kien took on the role of Festival Director for Women's Fashion Week 2011, traveled to Paris to secure the participation of eight esteemed haute couture designers in their first ever… Show more In 2011, SENATUS co-organized the inaugural Women’s Fashion Week, partnering with Marina Bay Sands as Title Sponsor. The unprecedented showcase of haute couture – a protected term representing the highest echelon of bespoke fashion from Paris – remains a flagship event in Asia’s fashion calendar to date.Kien took on the role of Festival Director for Women's Fashion Week 2011, traveled to Paris to secure the participation of eight esteemed haute couture designers in their first ever presentation in Asia, brought onboard sponsorship partners, and planned and executed the 10-day schedule (wfwasia.com/schedule) which was attended by 15,000 guests (including High Net Worth clients, media, influencers and socialites). Show less -
Assistant Vice PresidentDeutsche Bank Jun 2006 - May 200860 Wall Street, NyKien joined Deutsche Bank as the Strategy advisor to Deutsche Bank Americas CEO, Seth Waugh. In the Business and Client Strategy Group, Kien focused on issues of corporate governance, finance as well as optimising partnerships and cross-sell between business units. -
Assistant Vice PresidentMerrill Lynch Jul 2001 - Jun 20064 World Financial Center, NyJoining the Investment Banking class of 2001, Kien joined the Mergers & Acquisitions group, working on the largest biotech acquisition of Immunex by Amgen for US$16.8 billion, followed by the divestiture transaction of Immunex assets for US$400 million.He was then tapped to join Merrill Lynch Treasurer Russell Stein's office, working on corporate finance, risk management and treasury. -
Analyst InternMckinsey & Company Jun 2000 - Aug 2000485 Madison Avenue, NyOnly Yale undergraduate offered analyst intern position for the class of Summer 2000, at the Firm Office in New York City. -
InternMbst Entertainment Jun 1999 - Aug 1999Greater Los Angeles AreaMBST is a full service management company with a roster of more than 35 clients, representing Oscar, Tony, Emmy and Grammy winning artists including Robin Williams, Billy Crystal and Woody Allen for more than 25 years each, jazz legend John Pizzarelli for 10 years, and comedian/writer Jeff Ross, comedian Jim Norton and Emmy award winning director Bob Weide, each for more than 3 years.MBST has had an advisory relationship with Apple Corps, the holding corporation for the Beatles, for… Show more MBST is a full service management company with a roster of more than 35 clients, representing Oscar, Tony, Emmy and Grammy winning artists including Robin Williams, Billy Crystal and Woody Allen for more than 25 years each, jazz legend John Pizzarelli for 10 years, and comedian/writer Jeff Ross, comedian Jim Norton and Emmy award winning director Bob Weide, each for more than 3 years.MBST has had an advisory relationship with Apple Corps, the holding corporation for the Beatles, for more than 15 years (Tenenbaum's relationship with Apple goes back more than 25 years).MBST also has had a relationship with Alain Boublil, the author of Tony award winning Les Miserables, for more than 15 years.MBST has also been responsible for the production of numerous motion pictures and television productions over the years, including Arthur, Good Morning Vietnam, Throw Momma From the Train, The Vanishing and the Disney motion picture, The Greatest Game Ever Played, based upon the best selling book by Mark Frost. Show less
Kien Lee Education Details
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Honors: Cum Laude -
Top Liberal Arts Student In Singapore (1994 Gcse A Levels)
Frequently Asked Questions about Kien Lee
What company does Kien Lee work for?
Kien Lee works for Kloen
What is Kien Lee's role at the current company?
Kien Lee's current role is Co-Founder.
What schools did Kien Lee attend?
Kien Lee attended Yale University, Raffles Institution.
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Kien Ee Lee
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