Software Engineer
Current- Onboard marketing message into WhatsApp, which allows business owner to leverage third-party data to reach out to users to market their products and services, which results to 50% higher read rate and click-through.
- Schedule daily job to mock data for impression, click, and conversions tables, which are the upstream tables to create features for machine learning engineer to leverage to target the most suitable customers for.
- Utilize Facebook Feature Framework (F3) for feature authorization, where data source is processed and transformed into feature, which then gets picked up by F3 CICD to be automatically compile into data pipeline that.