Kieran Hawe Email & Phone Number

Los Angeles, CA, US

Los Angeles, CA, US

- Responsible for overall strategy of project based and ongoing digital initiatives, including management of website(s), social media, eCommerce, content management, digital asset management, marketing automation, lead generation/management, connection to CRM system and sales management- Manage and deploy a digital roadmap through close collaboration with.

• Lead global digital operations, strategy and execution across all HARMAN Pro brands, including technology & marketing platforms, traffic acquisition, eCommerce, CRM, localization and lifecycle marketing.
• Develop and manage all online acquisition channels, including SEM, SEO, social advertising, programmatic display and audience retargeting
• Partner with brand marketers and marketing communications to maximize paid and organic impact of social/content marketing
• Oversee development, maintenance and promotion of brand sites, utilizing best practices for UX, SEO, mobile and localization
• Responsible for new, emerging marketing platforms & solutions to drive brand engagement, loyalty, and sales
• Implement B2B and D2C lifecycle marketing, including lead generation, marketing automation, CRM, email and retargeting.

Glendale, CA, US

• Responsible for the creation, execution and optimization of D2C marketing plans for physical, digital and mobile consumer products. Led and managed all aspects of online acquisition marketing including the areas of.
• Launched DreamWorks Animation’s vertical digital publishing business.
• Launched 6 profitable iOS Apps within the first 8 months
• Product launches received full support from Apple within the very competitive App Store
• Created innovative content marketing campaigns that targeted specific audience segments
• Part of executive leadership team tasked with developing a company-wide CRM & cross-promotional marketing platform.

Glendale, California, US

• Successfully managed the development and execution of all digital marketing strategies for digital businesses, globally, while overseeing the development of new digital marketing platforms and business models..
• Achieved 500% year-over-year OI growth across 100+ digital products
• Drove 50 million+ digital app downloads across 50+ countries
• Successfully built and managed strategic synergistic partnerships across all Disney business units and with external partners (Apple, Amazon, Google, Barnes & Noble), to build strong, effective digital strategies
• Earned recognition by the Executive Team as a key consultant with regard to branding and positioning of Disney Consumer Products’ broad portfolio of products and services, to ensure an aggregate, holistic, and scalable.
• Contributed as a creative development specialist for on-air commercials promoting digital products

New York, NY, US

Developed and executed comprehensive digital marketing strategies for MTV Networks web properties and company-wide digital initiatives. These strategies included: SEM / SEO, email, international, mobile, social media, site search and integrated / partnership marketing. Acted as internal digital marketing / media evangelist providing guidance, education and.

Norwalk, CT, US

Responsible for working with product and creative teams to develop and/or enhance new and existing web properties (with a focus on product web sites) and content distribution channels. This includes determining how the core content and functionality provided by product teams, inclusive of third-party content and functionality, can support both acquisition.

US

Manage the execution and analysis of all online marketing programs for Danskin.com.

Marketing

Business

Ecommerce