Kietah Martens-Shaw Email & Phone Number

Fortitude Valley, Queensland, Au

- Campaign Production & Asset Creation- Managing the Youtube & Video Production- Managing Queensland Creator program to identify content gaps and create video and still content- Travelling to different parts of Queensland to manage the production of new content- Creative & Content Lead for TEQ Campaigns with Virgin Australia, Luxury Escapes and other partners- Working with internal teams to create and select content for always on, media buy and use across all social media channels- Managing and developing stakeholder relationships-Strong skills in the Adobe suite- Video editing

Sydney, New South Wales, Au

Australia's leading retreat guide, created to inspire you to take a break with health as your number one priority. One platform with hundreds of wellness destinations to discover. Reconnect with what's important to you and experience the benefits of retreats first hand.Our vision is to build awareness on the benefits of attending a retreat in order to make retreats the #1 holiday of choice for the conscious consumer. With user experience at the heart of The Good Index, we ensure that our platform is the only resource needed to discover a healthy holiday.EXPERIENCEAustralia wide Launch with $15K Giveaway and luxury health and travel partners - all digital assets, EDM and moreInternational Expansion, over 200+ international retreats across Indonesian, Thailand, Central America and New ZealandRetreat customer acquisition and retentionB2B & B2C business partners and collaborationsPR Strategy and ImplementationDevelopment and growth of an online platform and directorySocial Media Management and building the marketing teamDaily use of programs such as Wordpress, Facebook Business, Canva, Project Management Tools, All of the Google Workspace programs, Social Media scheduling programs and moreManaging and Motivating a marketing team of 4-6Managing Marketing agencies and contractorsManaging Marketing Budget & ReportingMaintaining over 100 Retreat relationships to develop custom digital assets and implementation of marketing strategy Paid Advertising (search, display, paid social, video, mobile, sponsored content, and affiliate)SEO, Blog writing, Copywriting, press releases, pitches, speeches, scripts and moreStreamlining and automating the retreat onboarding processMarketing Communications and copywritingThe Good Lens (2021 - 2023)Photo/Video ShootsManage and implement content strategies for retreat and resort partnersWorking with creative agencies to deliver content for clientsMultiple Stakeholder Management

Qld, Au

B.OKideas was sold in 2022 and was a business creating wellbeing inspired gifts for corporates to send to employees and clients. - Marketing Campaign & Strategy implementation; social media, EDM and advertising- Community building and retention- Content Creation and Photoshoots- Staff Management (Administrative & Warehouse)- Client Acquisition & Client Management- Global Expansion working with clients to reconnect with employees working remotely- Business Development & New Business (B2B & B2C)- Product Development, Design & Implementation- Budget Management & Revenue Goals- Accounting & Financial Management- Client examples: Woolworths, Google, PWC, Microsoft, Harcourts, ING, Expedia and more.$300K+ Budget Management & Forecasting- Business Expansion & Pivoting- Strong understanding of programs such as: Wordpress, Canva, EDM programs, Social Media Scheduling - Business Strategy Development & Implementation- Board Member Management 3 years- Fundraising, Event Management and Community involvement- Hiring of paid staff (5-8 staff management)- Management and Motivation of Volunteer staff (10+)

Amsterdam, Nl

I work closely with Bugaboo Australia each year on a project basis to develop and execute their marketing and event strategies. Successful and completed events with the team include:* 2016 Retailer Launch Event* 2017 One Fine Baby Exhibition and experiential showcase* 2018 One Fine Baby Exhibition* 2019 One Fine Baby Exhibition* 2021 One Fine Baby Exhibition

Balgowlah, New South Wales, Au

Toronto, Ontario, Ca

I am working with SheEO to plan and execute their inaugural Australian launch of the Venture retreat and Summit Event. SheEO is a global community of radically generous women transforming the way we fund, support and celebrate women entrepreneurs. Each year per country (we're now in four!), 500 women "Activators" contribute $1100 in an act of Radical Generosity. That money is pooled and loaned out in the form of 0%-interest loans to women-led Ventures whom the Activators select. As the money is paid back into the fund, it's loaned out again to fund more Ventures each year. We are creating a perpetual fund that will be handed down to support our daughters and granddaughters.

• Client acquisition and Management• Creative planning & pitching• Sponsorship planning & acquisition• Travel & Accommodation planning• Marketing Collateral• Company Social Media & Website Management• Business Development & Client Management• Financial Management: Forecasting, scheduling, estimation & reconciliation• Inventory Management• Graphics and Design Worked with brands such as PepsiCo

• Over 100 brides & grooms at a time• Sales• Marketing collateral Implementation • Wedding promotion material briefing in and developing • Marketing Photo Shoots for Weddings and Product placement• Sites & Famil Tours• Competitor Analysis• Accommodation assistance & bookings• Direct communication with the Event Operations Manager, General Manager & Licensee• Budget Analysis, Development & Implementation• Jensen financial system• Food & Beverage Menu selection, knowledge and development • Styling and venue presentation • Wedding Planning from Enquiry to sale to on the day execution • Wedding exhibition stall management, execution & sales promotion• $4.5 million budget• Achieving KPI’s

Sydney, Nsw, Au

• Organisation of Social Group Dinners • Large Conference Management & client liaison• 50 Weddings in 6 months• Food & Beverage management • Employee Management of 8 – 15 staff• Financial control of weddings and conference accounts• Use of Opera Reservation System• Entering Reservation & Accommodation information• Coordinating with reservations coordinators regarding resort accommodation bookings for clients & guests – 200+ guests to allocate rooms• Event Perfect – Data/Event System• Room amenities & Guest services experience

• Training and use of Computer Systems and Database’s• Brand and Venue promotion• Event Sales and Administration• Event Documentation• Use of Respak – Event System• Event Logistics and Operations• Corporate events• Staff management (Team of 5 – 9)• Celebrity Events (Delta Goodrem, Jenifer Hawkins)• Food and beverage service• Conference services• Budgeting and financials• Theming and design• Client communication & Liaison

The Sydney International Boat Show, Fashion Extravanganza.- Fashion Show• Development of Fashion concepts• Choreography and dance organisation• Contemporary Dance and Art concepts• Lighting and AV • Model coordination• Marketing and Promotion of Event• Budget Development and Management• Brand Promotion and Sponsorship• Volunteer sourcing• Client coordination and communication

Woolloomooloo, Nsw, Au

• Implementation of Fundraiser events• Promotion and advertisement• Sponsorship Management and procurement skills• Product awareness & Marketing• Social Media Coordination and Promotion• Australia’s Biggest Morning Tea 2011 & 2012• Venue selection and procurement• Event Documentation and reporting• Proposal preparation and presentation• Council application and approval processes

Crows Nest, New South Wales, Au

Events:- Corporate lunches- Sony Foundation Wharf 4 Ward- Fresh Tracks Foundation inaugural Ball- Rimmel London Look