Budget Planning & Monitoring- Manage/plan budgets of $150K - $2M for multiple clients to ensure budget spend/allocation aligns with business objectives.- Monitor/manage daily spend across all media channels to ensure budget adherence.Comprehensive Reporting and Analysis- Develop/maintain comprehensive reports on campaign performance, highlighting key insights and actionable recommendations.- Present findings to the marketing team/sr. management to inform strategic… Show more Budget Planning & Monitoring- Manage/plan budgets of $150K - $2M for multiple clients to ensure budget spend/allocation aligns with business objectives.- Monitor/manage daily spend across all media channels to ensure budget adherence.Comprehensive Reporting and Analysis- Develop/maintain comprehensive reports on campaign performance, highlighting key insights and actionable recommendations.- Present findings to the marketing team/sr. management to inform strategic decisions.- Ensure all reports are accurate, timely, and aligned with business objectives.Campaign Creation and Management- Create/manage ad campaigns across various digital platforms including Google Ads, Meta, TikTok, Reddit, YouTube, CTV, and others.- Responsible for regularly building new ad concepts within Ads Manager platforms, streamlining creative assets, linked URLs, copy, product tags, etc.- Collaborate with the creative team to develop compelling ad creatives that resonate with our target audience.- Conduct A/B testing to optimize ad copy, visuals, and targeting parameters for maximum effectiveness- Utilize data-driven insights to identify and target key audience segments.- Implement advanced targeting strategies to reach potential customers with precision.Campaign Strategy & Performance Analysis- Assist in developing/executing media strategies to achieve brand awareness, customer acquisition, and revenue goals.- Stay up-to-date with industry trends and best practices to ensure campaigns are cutting-edge and effective.- Analyze campaign performance to make real-time recommendations to optimize results.- Track/report on key performance indicators to identify trends and opportunities.- Conduct deep dives into campaign data to uncover insights and drive continuous improvement.- Use analytical tools and software to measure the impact of paid media efforts on overall business performance. Show less

• Develop sales promotions strategy and marketing materials• Social media management including: listening and engaging, DM responses, content calendar, post caption creations, and post design using Canva • Market and competitor research• Assist with social event strategy including: promotion, IG stories ideas, influencer outreach and event coordination • Copywriting for email newsletters campaigns and blog posts

• Plan and produce over 10 social media & email content campaigns • Oversee all social media activity including Facebook and Instagram• Created visual content and copywriting for social media posts and email marketing newsletters• Primary touchpoint for customer relations and inquiries (in-person, email, phone calls)• Cross-department liaison for employee and customer management aspects such as scheduling, communications and meetings

- Explained difficult concepts in easy to understand language- Coordinate lesson plans and scheduling with students (email, Google Calendar) - Develop and execute custom student lesson plans - increased student’s grades by an average of 10%

- Coordinate communications and project timeline between customers and mechanics - Responsible for researching auto databases for timeline and repair details - In charge of entering accounts payable into company database- Calculated quarterly tax information - Responsible for employee and customer management aspects including scheduling, communications, and meetings - Upgraded and installed Square contactless credit card system for customer payments - Produce and… Show more - Coordinate communications and project timeline between customers and mechanics - Responsible for researching auto databases for timeline and repair details - In charge of entering accounts payable into company database- Calculated quarterly tax information - Responsible for employee and customer management aspects including scheduling, communications, and meetings - Upgraded and installed Square contactless credit card system for customer payments - Produce and distribute promotional content (business cards, advertisements, social media) Show less

• Develop sales promotions strategy and marketing materials• Social media management including: listening and engaging, DM responses, content calendar, post caption creations, and post design using Canva • Product and competitor research• Assist with social event strategy including: product selection and promotion, IG stories ideas, influencer outreach and event coordination • Copywriting for email campaigns