Kiia Rajaranta Email & Phone Number

Nepa turns consumer data into growth opportunities and helps some of the world’s most respected brands optimize their customer experience and marketing.Key skills in my role:• Strategic brand consulting by leveraging analytical skills, commercial mindset, and effective communication to collect, process, analyze, and visualize data for insightful decision-making• Reporting and presenting research findings, drawing conclusions and providing strategic business development recommendations• Managing projects and collaborating among diverse internal and external stakeholders across the fields of data science, sales, brand and marketing management

Neste is the world’s largest producer of renewable diesel and sustainable aviation fuel, creating solutions for combating climate change and accelerating a shift to a circular economy. Highlights of my role in our global brand team: • Global social media: developing strategy, channels, community and continuous story-telling to raise brand awareness• Content marketing: campaign management, asset production coordination• Community management on own global social media channels

Finnair is the flag carrier of Finland – and I am forever that person who gets excited when strolling with my suitcase, passing duty-frees and getting ready for my next adventure. It's magical. During my exciting and challenging career in airline business, I had the chance to work on various local and global projects within marketing and brand management.Key skills in this role• Digital marketing in European markets: online campaigns, performance marketing, SEM, social media marketing• Brand and content management: social media and newsletters with plans on weekly, monthly and yearly basis• Asset production coordination• Analyzing, optimizing and reporting marketing results with internal and external stakeholders• Budget follow-ups

Digital marketing planning and execution in European markets (excl. Finland):• Performance marketing• Social media marketing• Influencer marketing

• Influencer marketing in Finland: on-going partnerships and campaigns• Project and event management in Finland, Europe and Asia: travel fairs (ITB Berlin, Hanatour, ITB Asia, Matka 2019), photoshoots, influencer events (local and global), route launches, corporate events, internal events

Kuopio Area, Finland

Opset provides professional and supporting services for OP Financial Group which is Finland's largest financial services group. Key skills• Sales negotiation with existing & potential customers• Customer service for personal and corporate customers in banking and insurance issues• Meeting daily sales targets

Hong Kong

Online marketing for cute subscription boxes called Kawaii Box & Japan Candy Box. The traineeship took place in Hong Kong in international working environment with customers from all over the globe.Key skills• Engaging content creation on social media• Community building & influencer cooperation• Product marketing & brand building on websites• Market research & daily operations of an international online store

Kuopio Area, Finland

B2B sales for office supplies and solutions.Key skills• B2B sales via email/telephone• In store sales associate• Cash register responsibility

S-Market Puijonlaakso

Everyday responsibilities as a salesperson in a grocery store.Key skills• Customer service• Planning and handling orders

Sale Vierumäki

Everyday responsibilities as a salesperson in a grocery store.Key skills• Customer service• Planning and handling orders• Being responsible for the cash register• Inducting new employees

British Columbia, Canada

Seasonal employee in a Canadian ski resort.Key skills• Customer service in a busy and happy breakfast & lunch spot• Working as a cashier and helping in the kitchen with an international team

Lahti Area, Finland

Substitute teaching in elementary school for kids from 1st to 8th grade. Key skills• Group leading for groups of 5–25 students• Organizing skills and planning the lectures• Flexibility and availability whenever needed

Sale Hollola, Sale Kukkila

Everyday responsibilities in a fast-paced grocery store.Key skills• Customer service• Planning and handling orders• Being responsible for the cash register• Inducting new employees

Master Of Business Administration (Mba), International Business & Sales Management

Activities and Societies: Singer in Band, Member of the Board 2017 (see volunteer experience) Master studies based on results oriented.

Bachelor Of Business Administration (Bba), Asia-Pacific Economies, Global Marketing, Visual Culture

Bachelor Of Business Administration (Bba), Marketing, Innovations & Management

Bachelor's thesis: Building a brand through musical communication Minor studies: Accounting

Education record

Graduated in music oriented high school