Co-Founder And Ceo
CurrentRock N Rags is a fashion destination in the North Shore of Chicago that features a diverse assortment of on trend edgy clothing at amazing prices. As head buyer, I hand select a seasonal assortment of clothing and accessories that is constantly being replenished with new styles to keep things exciting. The store gives off a cool vibe with band tees, records, and patches on the wall and racks filled with the hottest new styles in women's clothing. Responsibilities include:- Planning and executing assortment architecture- Managing and training a team of employees- Analysis of historical data - Marketing strategy: social media management, promotions, event planning- Visual Merchandising- Coordinating photoshoots- Leveraging influencersOur mission is to build the confidence of every women shopping with us. Stylists ensure that each woman can find a look that makes them feel empowered and ready to take on the world. I've implemented a mixed marketing strategy focused on direct selling, organic social media marketing and strong word of mouth advertising. Our social presence is growing rapidly attracting thousands of engaged followers who quickly turn into return customers when they visit the store.