Kiko Pavanelo, Mba Email & Phone Number

São Paulo, Brazil

Salt Lake City, Utah

United States

Responsible for the development, management and execution of strategic marketing for a portfolio of products in international markets.

Phoenix, Arizona Area (Hq)

Knight-Swift is the result of the merger between Knight and Swift and is now the industry's largest full-truckload company. The project requested a critical evaluation of how Knight and its major brands provide value to customers and, most importantly, how the 4Ps can be used to address some business resolutions. The research and evaluation was made based on primary and secondary data. I also had the chance to provide and discuss recommendations to address business issues, provide more accurate metrics, correct visualization of dashboards, and add the right balance scorecard for quality of services and operations, allowing Knight-Swift to better face the challenges it faces.

Sao Paulo

Sales Leadership and Supervision•Led and managed a multidisciplinary team for the General Medical Products Division, directly managing 4 associates and area managers, 41 total sales people, while training in: operations, team building, and team leadership performance (Dashboards & Balance Scorecard); resulting in maximize revenue earning potential and risk mitigation. Sales force turned over 27% to 4%. Business Development and Channel Sales•Created a new business unit to establish distribution channels growing sales from 2% to 17% which represented the Latin American Region for Gore & AssociatesStrategic Marketing (Performance Measurement and Reporting)•Developed key performance indicators including: targeting the most profitable products in the portfolio, private sector us sees for medical device while determining premium customers, premium customer payback, which ultimately drove the profitability and revenue growth by 387% from FY2014-2017Managing Profitability•Selling core products with the highest profitable margins, growing sales increasing profitability from 17% to 48% in core product categories; (P&L and Sales Strategy Management)

South America

S&OP Leadership and Supervision; Negotiations•Negotiated major 48-month, high valued agreements through Braskem, Petrobras and other giants Brazilian companies, contributing in the Service Solutions; leading to the “Top Sales Award” for 2010 – 2012 •Executed Sales and Operations strategy for the Brazilian subsidiary office and Sales strategy for Argentina, Peru, Colombia, and Chile for portables, area-monitoring gas detectors and calibrations systems which included end-to-end services for customized, safe monitoring solutions for hazardous zones•Expertise in developing sales channels, partners and customer base in assigned territories of South America.•Business Start-up Experience with Local Certifications, Liabilities, NBR’s, RADAR “Booth”•International Commercial Trades and Agreements: NCM’s, Incoterms, etc…(Strong knowledge in South America, Specially Brazil, Chile and Argentina)

São Paulo Area, Brazil

• Supervised sales and inventory in one of the most important private hospitals in Brazil (Sírio Libanês) for the Orthofix orthopedics portfolio; the focus was in external fixation and complex reconstructions, obtaining standardization practices of Truelok Fixation product at Sírio Libanês Hospital & GPO who are associated with the institution• Increased territory sales growth by 212%; while additionally, responsible for public bids at São Paulo Municipal Auction identifying and negotiating public financial sources available for healthcare in needy communities; achieved the municipal bid for 2009 – responsible for 287% above forecast for 2009

São Paulo Area, Brazil

•Developed sales for intra-gastric balloon BIB to HMOs, hospitals, and surgeons primarily in São Paulo City; built the concept BIB for over-weight patience’s between (BMI 29-34) instead of severe obesity (BMI > 40), which drove a new company strategy and sales growth average 40 units month to 10 times monthly sales (2007 to 2008).•Devised strategies for marketing endoscopic products to new customers plastic surgeons and endocrinologists in Brazil, launching new marketing materials•Oversaw training of distributors indirect channel and direct sales team

Cuiabá E Região, Brasil

Cuiabá E Região, Brasil

Curitiba E Região, Brasil

Master Of Business Administration - Mba, Global Management, Gpa 3.5

Activities and Societies: MBA - Global Management Thunderbird Independent Alumni Association Scholarship Recipient & Thunderbird Global.

Bachelor, Business Administration, Gpa 3.6

Public Administration, 2 Years

Special Project Consultant For The Executive Director, Student Enrollment & Success