Based in Windsor-Essex, Ontario, Canada. | hello@kileygray.comWith over 7 years of experience in digital media and marketing, I am passionate about creating and delivering engaging and impactful content for diverse audiences and platforms. As the Manager of Digital Media at Caesars Windsor, I lead the strategic planning, execution, and analysis of all social media and online marketing campaigns for one of the largest and most renowned entertainment and hospitality destinations in Canada. I am motivated by the opportunity to showcase Caesars Windsor's brand, values, and offerings to many potential and existing customers, and to contribute to the organization's vision of inspiring grown-up fun.In my current role, I have revitalized Caesars Windsor's social media presence on Facebook, Instagram, and X/Twitter by leveraging new tactics, such as reels and video content, to promote audience growth and engagement month over month. I also track, analyze, and report on the performance of all social media and online marketing initiatives using tools such as Sprout Social, Google Analytics, and Adobe Analytics, and provide recommendations to optimize marketing spend and tactics for entertainment campaigns for The Colosseum, the award-winning venue that hosts world-class shows and events.
Listed skills include Graphic Design, Web Design, Customer Service, Project Coordination, and 44 others.