Kim Burrell
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Kim Burrell Email & Phone Number

Senior Communications Strategist at Made Thought
Location: London, England, United Kingdom 19 work roles 6 schools
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Current company
Role
Senior Communications Strategist
Location
London, England, United Kingdom
Company size

Who is Kim Burrell? Overview

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Quick answer

Kim Burrell is listed as Senior Communications Strategist at Made Thought, a company with 77 employees, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Kim Burrell.

Kim Burrell previously worked as Senior Digital Strategist at Momentum Worldwide and Senior Strategist at Hoorah Group. Kim Burrell holds Bachelor Of Arts Honours, Strategic Brand Communications, Upper Second-Class Honours from Vega School.

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Made Thought

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Profile bio

About Kim Burrell

With over five years of experience in creating meaningful experiences for both brands and consumers, I am a senior strategist at Hoorah Group, a leading digital agency in South Africa. I specialise in brand and product strategy, and I consult across the Hoorah portfolio, and have worked with clients such as Heineken, Standard Bank, and MINI Cooper.My passion for understanding the psychology of consumers and how they interact with digital platforms led me to pursue a professional diploma in UX design and research from UX Design Institute, after graduating with a BA Honours in Strategic Brand Communications from Vega School. I leverage the power of each touchpoint to craft holistic strategies that resonate with consumers on a profound level. With my vast portfolio of experience as well as diverse range of skills and education, my work is distinctive in its holistic approach of strategy, data UX, customer experience and creativity. All in line with my professional goal — to shift the industry’s approach from mono-channel content to full spectrum, mutually beneficial, consumer experience.

Listed skills include Writing, Adobe Illustrator, Adobe Indesign, Journalism, and 46 others.

Current workplace

Kim Burrell's current company

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Made Thought
Made Thought
Senior Communications Strategist
London, GB
Website
Employees
77
AeroLeads page
19 roles

Kim Burrell work experience

A career timeline built from the work history available for this profile.

Senior Digital Strategist

Current

London Area, United Kingdom

Apr 2024 - Present

Senior Strategist

City Of Johannesburg, Gauteng, South Africa

Key Responsibilities: Led the strategic realignment of the agency's portfolio, integrating consumer insights with market trends to drive innovative solutions. Managed the strategic development of the MiWay Blink app and Heineken's B2B app, focusing on user-centric design and strategic market positioning.Achievements and Outcomes: Successfully enhanced.

Jan 2024 - Apr 2024

Senior Digital Insights Manager

City Of Johannesburg, Gauteng, South Africa

Key Responsibilities: Spearheaded the First Party Data (FPD) strategy and led market trend analysis, translating complex datasets into actionable strategic insights for brand and marketing optimization.Achievements and Outcomes: Instrumental in developing strategies that led to a 129% increase in brand acquisition month-on-month and significantly enhanced.

Jan 2023 - Jan 2024

Mid Integrated Strategist

Wunderman Thompson South Africa

City Of Johannesburg, Gauteng, South Africa

Key Responsibilities: Orchestrated integrated marketing strategies for major clients, leveraging insights to drive brand growth and market presence.Achievements and Outcomes: Led successful global launch campaigns, notably for Hero MotoCorp's electric scooter, achieving significant market engagement and brand visibility.Skills and Technologies: Excelled in.

Aug 2021 - Jan 2023

Mid Digital Strategist

Wunderman Thompson South Africa

Johannesburg, Gauteng, South Africa

Key Responsibilities: Spearheaded content and digital strategies for prominent clients, integrating data analytics with creative insights to bolster brand presence and consumer engagement.Achievements and Outcomes: Elevated Standard Bank’s digital strategy, leading to a marked enhancement in customer engagement and contributing to the agency’s business.

Jun 2020 - Aug 2021

Senior Brand Strategist

South Africa

Developed a comprehensive B2B strategy, leading website optimisation and CRM integration that substantially improved client engagement and operational efficiencies. Demonstrated expertise in digital strategy, enhancing the agency's service offerings and client satisfaction.

Aug 2022 - Sep 2022

Senior Brand Strategist

Hoola

South Africa

Crafted a strategic annual plan for an NPO, shifting focus to dark marketing and impactful touchpoints, which significantly boosted corporate investment and brand visibility. Showcased exceptional skills in brand repositioning and strategic communication.

Jun 2022 - Jul 2022

Content Specialist

Flexclub

South Africa

Strategised and executed a content framework that enhanced FlexClub's digital presence, utilising a mix of creative and analytical skills to produce content that resonated with the target audience and drove engagement.

Jul 2021 - Sep 2021

Content Marketing Specialist

Midrand, GP, South Africa

Key Responsibilities: Managed comprehensive social media and content strategies across diverse client sectors, including lifestyle, B2B, telecoms, IT, and tech, ensuring alignment with brand objectives and market trends.Achievements and Outcomes: Successfully led the development of two pitch presentations, securing new business opportunities and enhancing.

Dec 2019 - Apr 2020

Brand Strategist

City Of Johannesburg, Gauteng, South Africa

Jan 2018 - Oct 2019

Content Developer

Jekyll & Hyde

London, England, United Kingdom

Jun 2019 - Jul 2019

Content Strategist

Saint Lori Boutique

Rome, Latium, Italy

Jun 2019 - Jul 2019

Content Strategist

Woven Green

Venice, Veneto, Italy

Jun 2019 - Jul 2019

Content Developer

Soul Design Jewellery

Florence, Italy Metropolitan Area

Jun 2019 - Jul 2019

Content Editor

Activate Student Press

Rhodes University

Oct 2017 - Nov 2018

Online Editor

Activate Student Press

Rhodes University

Apr 2017 - Oct 2017

Intern

Johannesburg Metropolitan Area

Jun 2017 - Jul 2017

Intern

Johannesburg Metropolitan Area

Jun 2016 - Jul 2016
Team & coworkers

Colleagues at Made Thought

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6 education records

Kim Burrell education

Bachelor Of Arts Honours, Strategic Brand Communications, Upper Second-Class Honours

Focused on brand building and strategic communications, culminating in a powerful thesis on cost-effective branding for non-profits, which.

Professional Diploma, Ux Design & Research, First-Class Honours

Achieved First Class Honours, mastering UX design principles and methodologies that directly contributed to user-centric digital products.

Bachelor Of Arts - Ba, Psychology

Activities and Societies: Deputy Online Editor for Activate Student Press Content Editor of Activate Student Press Online Editor for.

Bachelor Of Arts - Ba, Journalism, Upper Second-Class Honours

Honed skills in effective communication, media analysis, and content creation, underpinning my strategic approach with a strong foundation.

Bachelor Of Arts - Ba, Communication And Media Studies, Upper Second-Class Honours

Engaged with comprehensive studies on media influence, communication theories, and the evolving digital media landscape. This course.

FAQ

Frequently asked questions about Kim Burrell

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What company does Kim Burrell work for?

Kim Burrell works for Made Thought.

What is Kim Burrell's role at Made Thought?

Kim Burrell is listed as Senior Communications Strategist at Made Thought.

Where is Kim Burrell based?

Kim Burrell is based in London, England, United Kingdom while working with Made Thought.

What companies has Kim Burrell worked for?

Kim Burrell has worked for Made Thought, Momentum Worldwide, Hoorah Group, Wunderman Thompson South Africa, and Red Corner.

Who are Kim Burrell's colleagues at Made Thought?

Kim Burrell's colleagues at Made Thought include Maeve Mcevoy, Catherine Kirby, Hayley Hyland Streeter, Camille Peineau, and Georgia Lewis.

How can I contact Kim Burrell?

You can use AeroLeads to view verified contact signals for Kim Burrell at Made Thought, including work email, phone, and LinkedIn data when available.

What schools did Kim Burrell attend?

Kim Burrell holds Bachelor Of Arts Honours, Strategic Brand Communications, Upper Second-Class Honours from Vega School.

What skills is Kim Burrell known for?

Kim Burrell is listed with skills including Writing, Adobe Illustrator, Adobe Indesign, Journalism, Photography, Digital Media, Leadership, and Presentations.

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