Kim Miller Email and Phone Number
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Kim Miller personal email
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A revenue-driven, global CMO with 20+ years of experience and a proven track record of elevating brands across industries and size of business ($50M to $1B). I am known as a transformational leader and change agent that brings a highly collaborative approach to driving revenue growth and innovation, especially in partnership with product teams. Passionate about the fusion of data and insight, creativity, and diversity of thought to cultivate brands that matter today. As a leader, my focus has been on driving accountability for results while pursuing new ideas that challenge the status quo and leverage new technologies, including AI. I am known for my ability to transition fluidly from a visionary executive who builds momentum to one that successfully executes on the strategy.Shepherding all aspects of marketing and sales including company positioning, brand strategy, communications, creative and content development, demand generation, product marketing and research, e-commerce, performance marketing, operations, CRM, business development and customer success, my expertise has been honed to effectively drive awareness, generate pipeline, optimize user engagement, and secure partnerships that result in customer growth and impressive retention rates. Throughout my career, I have successfully built high-performing teams that create strong brands, design integrated marketing campaigns across B2C and B2B, and achieve outcomes based on data and insights. Recognized Expertise:-20+ years of cross-functional experience, business acumen, leadership and communication skills that drive results-Successful at hiring, coaching and guiding global go-to-market teams -Skilled in strategy development & data-informed decision making-Responsible P&L owner focused on sustainable growth-Deep experience in E-commerce, digital marketing, content, and branding -Co-creator of user-centric product strategies and roadmap-Sales management & transformation-Customer acquisition and retention-Streamlining operations and upgrading Martech stack-International and market expansion-Subscription & Pricing Models-Building a culture of accountability, collaboration, and achievement
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Evp And Chief Marketing And Communications OfficerAdtNew York, Ny, Us -
Chief Growth And Marketing OfficerAescapeNew York, Ny, Us -
Global Chief Marketing OfficerNative Instruments 2023 - 2023Berlin, DeAs CMO, I delivered profitable revenue through management of branding, go-to-market, performance marketing, ecommerce, retail sales, CRM, content creation, social media and influencers, search, creative studio, communications, artist relations, events, and data analytics. Reported into CEO and led a global team of 95.Key contributions:• Grew YOY revenue through a record breaking Summer of Sound global marketing campaign and by reigniting relationships with retailers, influencers, and media.• Established go-to-market strategy & product marketing and pricing, generating demand for existing 200+ software and hardware product catalog and launched 8 new, marquee products globally via direct and retail channels• Doubled customer engagement through campaigns in multiple channels including search, influencers, CRM, and social media• Increased customer lifetime value +20% YOY by uniting fractured user experiences and upleveling martech stack, including re-platforming website and ESP• Integrated 4 separate brands into Native Instruments as the master brand and developed product portfolio positioning for audio creation journey. Retooled and rolled out new company mission, vision, and values -
Global Chief Marketing OfficerThe Economist Group May 2020 - Sep 2022London, GbAs Group CMO, I held global responsibility for branding, customer acquisition and retention marketing, communications, as well as company-wide data, research and insights. Reported into the CEO and managed a global team of 165 inspiring individuals.Key contributions:• Grew global revenue 12% and delivered 40% more profit for the Group during my tenure• Overhauled marketing for The Economist to create a digital performance marketing machine which now delivers 3X more ROAS, 2X retention rates and 2X+ on CLTV, while significantly reducing marketing spend and growing subscriber base by 10%• Launched new channels including streaming tv, content distribution platforms, LinkedIN, TikTok, SEO, podcasts and affiliates to drive brand interest with diverse audiences yielding a 100% increase in website unique visitors, a 7yr reduction in average age and 10pp increase in female subscribers• Established new company-wide brand architecture to streamline 50+ brands into 4 core businesses with unique value propositions and clear product/service offerings• Rolled out Economist Impact which contributed 30% of group revenue in year 1, delivered 100,000+ global events delegates and doubled client deals worth £1M+• Pioneered Economist Education a new global business with courses including Sustainability and FinTech attended by 2,000 executives in year 1• Retooled B2B and B2C martech stacks to drive double-digit increases in marketing qualified leads, client and subscriber engagement and conversion to sales• Created growth-mindset culture rooted in digital and user first, test & learn approach, leveraging technology and being data-informed -
Chief Marketing OfficerFlatiron School (A Wework Company) Apr 2019 - Feb 2020As CMO, my focus was to optimize acquisition funnels and user journeys from discovery to enrollment. Held full P&L accountability, including sales and marketing revenue as well as oversight of branding and creative, performance and local marketing, print and OOH, communications, admissions/sales, content, social media, and events. Reported into CEO and led a global team of 100+.Key Contributions• Launched 7 new campuses and 26 new programs across the US, UK, Australia, and online• Grew revenue by 154% YOY and student enrollments by 98% YOY, with focus on profitable customer acquisition cost• Developed and executed strategy for elevating brand positioning and accessibility through alumni storytelling, press and event thought leadership, and overhauling brand assets• Managed marketing mix including SEM, SEO, email, display, social media, events, out of home, radio, and sponsored content• Upgraded marketing tech stack to leverage Marketo, Salesforce, Looker• Set monthly forecasts for student applications, enrollments, scholarships, global marketing spend • Architected internal communications strategy including crisis communication planning, regular programming for all-hands, and immersive employee onboarding • Built out processes for creative review, project management, dashboard generation, market and program launches, and a/b testing
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Chief Marketing OfficerConsumer Reports May 2016 - Apr 2019Yonkers, Ny, UsAs CMO, I was responsible for enterprise-wide brand and omni-channel marketing, customer care, consumer research and insights, digital and predictive analytics, customer acquisition and retention, digital user experiences, and fundraising. Direct P&L management accountability, including $220 million in revenue. Regular interface with Board of Directors and managed team of 70+.Business• Pivoted primary business model from subscriptions to membership with multiple tiers, new benefits, supported by state-of-art e-commerce platform • Increased revenue per member by 20% YOY, hit record customer retention rates, with focus on profitable lifetime value• Turned customer care into revenue generator by training and incenting reps to upsell products • Managed B2C, omni-channel, multi-product business portfolio with stable, 6 million paying member baseCreative• Led full brand refresh including values, purpose, logo, colors, personality, site redesign, and brand architecture• Launched CR’s first ever brand campaign, Let’s keep it Honest, generating 49M+ video completes as well as 8 new creative campaigns to drive customer acquisition and donations• Key decision maker on first-ever network TV series, Consumer 101, garnering 1M viewers/week• Rolled audience strategy based on attitudes/behaviors, developing 2 primary segments, 4 key personas • Created engagement strategy to connect members with content, personalized offers, and benefits, yielding 25% engagement rate and 600,000 benefit interactionsData• Embedded research, analytics and voice of customer into product development lifecycles• Re-platformed and re-architected consumer data hub with 73+ data sources and 15B records• Evolved business intelligence suite, including reporting, insights, tools and cadence• Stood up consumer insights panel for ongoing research and usability -
Vp Digital Marketing & E-CommerceJ.Crew Group Jun 2014 - Apr 2016New York, New York, UsAs VP Digital Marketing and E-Commerce, I was responsible for global digital marketing strategy, e-commerce campaign planning and execution, online P&L management, customer acquisition, retention, segmentation and personalization initiatives for J.Crew, Madewell, and J.Crew Factory brands. • Delivered on e-commerce business targets including $1 billion in revenue with a 60%+ margin, +7% growth in new and existing customers, and increased site conversion rates by 10%• Developed an advanced, ongoing, customer-centric segmentation strategy across website, email, social, and retargeting channels that incorporated geography, gender, sale vs. full price propensity, holiday buyers, J Crew credit card holders, and VIP spenders with a focus on customer lifetime value• Rolled out the company's first-ever SEO strategy across merchant, creative, and IT teams, yielding a +65% increase in qualified traffic for premium products like cashmere sweaters and men's suits• Piloted the first, personalized CRM experience featuring content and product recommendations based on gender preference, onsite browse behavior, and what was trending locally, generating a +40% improvement in email open rates and a +97% improvement in click through rates• Built out high value audience segments in Facebook and Google including lapsed buyers and product page visitors for retargeting with dynamic creative generating a +58% increase in engagement and +13% lift in conversion• Led a team of 12+ digital marketers who optimized marketing mix (spend and performance) across all channels including email, natural and paid search, affiliates, display, remarketing, social, and media buying/planning• Supervised relationships with key 3rd parties including Google, Facebook, Rakuten/Linkshare, Oracle, and PMG (digital performance agency) -
Vp Digital & Traditional Consumer Marketing, People BrandTime Warner Inc. Oct 2012 - May 2014New York, Ny, Us -
Vp & General Manager, Entertainment Weekly Digital PropertiesTime Warner Inc. Nov 2011 - Oct 2012New York, Ny, Us
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Vp Digital Audience Development, Style & Entertainment Group, Time IncTime Warner Inc. Sep 2008 - Nov 2011New York, Ny, Us
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Online Audience Director, Instyle.Com & Realsimple.ComTime Warner Inc. Jan 2007 - Sep 2008New York, Ny, Us
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Marketing Director, Customer Acquisition & Retention, Real SimpleTime Warner Inc. Apr 2005 - Dec 2006New York, Ny, Us
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Director, Customer Retention & Loyalty Marketing, Fortune & MoneyTime Warner Inc. Feb 2002 - Mar 2005New York, Ny, Us
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Manager, Customer Retention & Loyalty Marketing, Fortune & MoneyTime Warner Inc. Jan 2000 - Jan 2002New York, Ny, Us
Kim Miller Skills
Kim Miller Education Details
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Columbia UniversityMaster Of Business Administration - Mba -
Binghamton University School Of ManagementGeneral
Frequently Asked Questions about Kim Miller
What company does Kim Miller work for?
Kim Miller works for Adt
What is Kim Miller's role at the current company?
Kim Miller's current role is EVP and Chief Marketing and Communications Officer.
What is Kim Miller's email address?
Kim Miller's email address is ki****@****nts.com
What is Kim Miller's direct phone number?
Kim Miller's direct phone number is (888) 467*****
What schools did Kim Miller attend?
Kim Miller attended Columbia University, Binghamton University School Of Management.
What skills is Kim Miller known for?
Kim Miller has skills like New Hire Processes, Customer Relations, Accounting, Human Resources, Payroll Administration, Credit Cards, Health Benefits, Insurance, Sales Tax, Sales Commissions, Vendor Contracts, A/r Collections.
Who are Kim Miller's colleagues?
Kim Miller's colleagues are Evan Anderson, Karol Gardzinski, Maureen N., Ron Schell, Eric Ndonyela, Jessica Goodson, Joerg Peter.
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