Kim Schmitz Email & Phone Number

Denver, Co, Us

Denver Metro Area, Co, Us

As a B2B Fractional CMO, I help mid-market B2B companies achieve aggressive growth targets and increase client acquisition by taking control of the marketing function relieving the CEO of the day-to-day burden of growth. I audit, develop and partner with teams to implement a marketing strategy roadmap and develop integrated marketing plans that drive revenue growth and increase brand awareness.Over 20 years experience in tech, medical devices, software, customer experience/call center industries.

Denver, Colorado, Us

As VP of Client Service & Delivery, Kim provides executive-level delivery and oversight to help the Impact Point Group team solve issues, create value, maximize growth, evolve event brands and engagement strategy, and elevate team performance for our clients. She leads the Client Services Team to execute client delivery and fulfillment, ensuring that our client commitments are met within the cost, quality, and timeline standards.

Parker, Colorado, Us

Focus on internal/external corporate events, exclusive/VIP client experiences and executive retreats. Work with B2B clients to ensure event will grow their business and create experiences for their employees, clients and partners. Strategize, develop and implement comprehensive event programs for small to mid-size organizations. Develop relationships and coordinate with various vendors to execute on event programs both locally and regionally.

Austin, Tx, Us

Responsible for marketing strategy, planning, development and implementation to build brand awareness, support sales efforts and help generate net new logo opportunities. Created client reference/advocacy program, which launched early 2015. • Develop a comprehensive and aligned marketing plan for business unit and implement marketing plan with assistance of stakeholders, marketing coordinator and corporate marketing.• Manage marketing budget, which includes collateral production, events, lead generating activities, etc.• Manage the creation of marketing collateral and sales support tools, supporting brand positioning and messaging.• Accountable for measuring and reporting on demand generation results.• Work directly with Sales, Product teams and channel partners to support their efforts.• Build and support joint marketing programs with main channel partner, Cisco Systems, while managing marketing development funds and utilization of partner’s available tools. • Demonstrate ability to manage direct reports, processes and stakeholder relationships.

Greenwood Village, Colorado, Us

Built and managed events program for all external, corporate events. Researched and developed annual event plan for worldwide events in support of corporate and product identity. Worked with regions and sales team to strategize, plan and implement horizontal and vertically-focused tradeshows and conferences for TeleTech to attend. • Developed and managed annual event budget for over 20 events a year and consistent achievement of objectives.• Planned and coordinated all event logistics for TeleTech’s participation in tradeshows, conferences, and sponsorships.• Worked closely with sales, marketing communications and product marketing groups to coordinate messaging for events and product launches.• Worked within salesforce.com to manage leads from events for post-conference follow up and tracking purposes.• Oversaw and directed event marketing coordinator for day to day activities to meet event deadlines.

Greenwood Village, Colorado, Us

Responsible for planning and implementing marketing campaigns specifically to various industries to increase leads for sales team. Consistently demonstrated positive leadership, strategic thinking, and flawless execution.• Managed and maintained budgets/timelines, creative reviews, and consistent achievement of project objectives.• Maintained relevant, up-to-date Web site content.• Partnered with internal and external teams to strategically plan, develop, and produce innovative, valuable, and brand consistent marketing and communications programs.• Consulted with international marketing teams on production of global materials as well as support day-to-day activities.

Greenwood Village, Colorado, Us

Responsible for developing, executing and managing integrated external, market-facing projects/campaigns that support TeleTech’s business vision and growth goals, with a primary focus on demand generation and sales support.• Managed all event logistics for TeleTech’s participation in tradeshows and conferences. Working with sales to create a more efficient lead generating program at each conference.• Built and enhanced a set of field driven tools to proactively support the sales team’s efforts to drive revenue within the existing customer base and new logo acquisition including sales sheets, case studies, reference profiles, white papers, etc.• Developed and coordinated specific campaigns/projects focused on demand generation strategies and activities, including target audience, key messages, competitive differentiators, promotion and placement.• Executed various components of the campaign to include email, webinars, direct mailings, advertisement, etc.• Worked independently on key projects, directing the development of program specific budgets and report on the measurable results around each project/campaign.

Managed, developed and executed global marketing communications programs for medical device company that accomplished short and long term goals and strategies to increase sales, profits and market share for designated product area. This involved:• Developed and executed program and project plans, making sure both are completed according to schedule based on needs.• Assigned resources and communicated project details to those resources.• Interacted with internal customers to make sure their needs are met.• Acted as a member of the creative team, i.e. brainstorming and providing input on deliverables.• Initiated the review and approval process for all customer-facing pieces.• Wrote all copy for deliverables; including brochures, press releases, articles, tradeshows, website and other marketing materials.• Managed and owned annual advertising plan. Incorporating individual business area and corporate advertising plans. Negotiated placement and cost. Implemented each advertisement’s production and submittal.

Santa Clara, Ca, Us

Planned and scheduled all marketing communication strategies, messaging and deliverables for new product introductions and various selling programs worldwide. Researched and recommended worldwide tradeshows in support of marketing plan. Worked with regions to strategize, generate messaging and develop promotional collateral for approximately 100 events annually.• Organized logistics for various events between divisions and vendors, resulting in a more efficient effect at each venue.• Managed logistics for customer visits to main site of 4000 employees.• Maintained events web page for all events, giving internal product divisions and outside sales visibility to upcoming events and tradeshows.