Kim Shafer work email
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Kim has over 20 years of experience helping teams synthesize design strategy to create human-centered experiences that meet business goals. An advocate for analytics and testing, Kim has a track record of measurably elevating client work both effectively and from a brand affinity standpoint. She has designed solutions for a wide spectrum of global and national clients across a range of industries, including automotive, construction, CPG, financial services, ecommerce, healthcare, and telecommunications. Kim has a BS in Journalism from Texas Christian University and is a graduate of the design program at the Portfolio Center in Atlanta.
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Group Creative DirectorBounteous May 2020 - PresentChicago, Illinois, Us -
Creative DirectorBounteous Jan 2018 - May 2020Chicago, Illinois, Us
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Associate Creative DirectorVml 2016 - 2017New York, New York, Us -
Freelance Associate Creative DirectorFreelance 2014 - 2016SapientNitro, Energy BBDO, Lyons Consulting Group, The Abundancy, EVB, VML
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Associate Creative DirectorRazorfish 2010 - 2014New York, Ny, UsOversaw redesign of hollisterco.com (a division of abercrombie & fitch). Worked as an integrated team with the client to update the digital brand experience, providing web savvy teens who do not have the means to shop online a new way to discover, share, cart, and ultimately purchase products digitally.Led the redesign of cat.com, a division of the caterpillar corporation. Created a fully modular, responsive system, designed to increase lead generation, bring their new brand campaign to life, and improve the experience for their worldwide customer base.Oversaw redesign of the Follett Educational Services prek-12 website, follettlearning.comLed and managed teams on several tracks of work for a large financial institution. The type of work included a major redesign of the home page (and later, responsive redesign), redesign of the mutual funds section, loan application process design, and customer collaboration design (mirrored customer- and enterprise-facing interactions). -
Creative DirectorTangible Worldwide 2008 - 2010Creative Director on pitch winning T-Mobile digital retail agency of record for Tangible. Concept, write, present and oversee design and production of video wall and interactive kiosk content for T-Mobile ‘playground’ stores. Content includes videos, interactive product education tools, interactive games and quizzes and on-device demos.Oversaw design and creation of Kindermusik’s online music download site, http://play.kindermusik.com/ as well as the new site for Second City’s marketing services division, http://www.secondcitycommunications.com/Worked with the team to refresh the design and identity of http://pitchfork.com
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Associate Creative DirectorSaatchi & Saatchi X 2007 - 2008Springdale, Arkansas, UsLed and managed Prilosec and Metamucil creative teams for the food, drug and mass retail environments. Regularly met with client and clients’ partner agencies to ensure that all creative was on-brand, on-strategy and consistent with the campaign while appropriate for the medium. -
Design DirectorPublicis Mar 2006 - Apr 2007New York, New York, UsDesign Director leading the team in creating store window rotations, catalogs and collateral for Tumi, meeting with client weekly to present work. Part of the team that developed Tumi’s brand campaign.Developed the Vicks brand mnemonic to be used on broadcast advertising for all Vicks products worldwide. -
Art DirectorPublicis Mar 2004 - Mar 2006New York, New York, UsArt Director within the general agency developing print, outdoor and TV advertising for Heineken, Amstel Light, UBS, Bounty, Charmin and Thermacare. Also partnered with Libby Perszyk Kathman to represent the agency perspective during development of the Bounty brand guidelines.
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Senior DesignerPublicis Feb 2002 - Feb 2004New York, New York, UsSenior Designer with The BOS Group, the branding division of Publicis Groupe (formerly with D’Arcy, Masius, Benton & Bowles).Ran the creative end of the Sprint account through daily client interaction, overseeing and presenting creative and leading client meetings. Partnered with Lippincott and Margulies to update Sprint brand standards and present them to internal organizations within Sprint. Also developed all materials for the brand forum where the updated standards were presented by Sprint Corporate Brand Management to relevant divisions within Sprint and to all of their agency partners. In addition, created branded materials for everything from advertising to events and environments, including all aspects of the U.S. Ski and Snowboard Teams’sponsorship during the 2002 Winter Olympics.Led the Heineken team in developing concepts and oversaw design of tools used to educate brand communicators in the international market.
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Design DirectorCorporate Agenda 2007 - 2007Worked on the launch Grameen America.This was a great job with fabulous people, but the Mid-West was calling me home. Even though my time here was brief, this was one of the toughest groups to leave.
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DesignerD'Arcy (Acquired By Publicis) Jun 2001 - Feb 2002Designer with The BOS Group, the branding division of D’Arcy, Masius, Benton & Bowles (later acquired by Publicis) working primarily on Sprint.
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DesignerAnn Taylor May 2000 - Jun 2001New York, Ny, UsDesigned all print and outdoor advertising, direct mail, window graphics and in-store marketing tools including style guides and look books used nationwide for Ann Taylor Loft.
Kim Shafer Skills
Kim Shafer Education Details
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Miami Ad School Atlanta @ Portfolio CenterDesign -
Texas Christian UniversitySpanish
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Georgia Institute Of TechnologyArchitechture
Frequently Asked Questions about Kim Shafer
What company does Kim Shafer work for?
Kim Shafer works for Bounteous
What is Kim Shafer's role at the current company?
Kim Shafer's current role is Group Creative Director at Bounteous.
What is Kim Shafer's email address?
Kim Shafer's email address is me****@****fer.com
What is Kim Shafer's direct phone number?
Kim Shafer's direct phone number is +131273*****
What schools did Kim Shafer attend?
Kim Shafer attended Miami Ad School Atlanta @ Portfolio Center, Texas Christian University, Georgia Institute Of Technology.
What skills is Kim Shafer known for?
Kim Shafer has skills like Creative Direction, Advertising, Interactive Advertising, Graphics, Marketing, Art Direction, Interaction Design, Brand Management, User Interface Design, Web Design, Direct Mail, User Centered Design.
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