Kimberlee Adkins Email & Phone Number

Lorena, Tx, Us

West, Texas, United States

Waco, Texas, United States

Waco, Texas, United States

Directed training/staff development initiatives to maximize productivity and revenue potential through development of a sales team. Cultivated strong business relationships with customers to drive business development. Planned and executive inventory management initiatives in collaboration with local and national production facilities. Maintained detailed customer information via CRM platform. Engaged manufactured housing lenders to drive new programs, making housing available and affordable for a more diverse customer base. Developed and executed marketing strategies for current promotions and to drive in-store traffic.

Las Vegas, Nevada Area

Prioritized process improvement to help clients meet the complex challenges of communicating in today’s omnichannel world. Gathered technical requirements to create solutions that improved customer experience, drove efficiencies and grew revenue. Reviewed proposals, negotiated prices, selected or recommended suppliers, analyzed trends and maintained necessary records for business operations and financial reporting needs. Assessed quality control measures with internal and external suppliers. Analyzed operational processes to determine factors that affected price, ascertaining lowest cost consistent with quality, reliability and ability to meet required schedules. Increased efficiencies by identifying training needs and organizing development opportunities for service team. Effectively communicated with team to lead collaborative discussions around roadblocks, goalsand strategy to deliver on customer requirements.

Supervised vendor relations for ticketing platform, print marketing, management and otherticket related software programs; dynamic pricing and secondary sales platforms. Developed marketing strategy and scheduling on all traditional print, outdoor and social mediaads for seasonal and special events. Implemented marketing and promotion tactics that led to 23% growth in total social mediaengagement and 17% increase in website traffic from social media posts. Analyzed customer information and sales data to effectively target key demographics andimplemented direct print campaigns, improving brand awareness and maximizing venue ticketsales.

Executed SOW for the MGM Resorts Portfolio and effectively managed creative asset demands. Collaborated with stakeholders to determine business needs, timelines, impact andexpectations. Controlled vendor management and provided budget analysis to ensure success of branding efforts. Lead teams of graphic designers, motion media, television and social media professionals in generating brand related items for advertisement and operational needs.

Bachelor Of Science (Bs), Marketing

Education record