Developed the overarching influencer marketing strategy and campaign for premium series, Queenie and Reasonable Doubt Season 2 on Hulu. Identified impactful influencer partners, defining campaign messaging, and planning high-level creative direction.

The Court of Master Sommeliers, Americas Introductory Sommelier Exam Student

• Develop, lead and manage digital marketing and social strategy across multi-platform channels• Build & execute influencer/ creator strategies across social platforms, Tiktok, Instagram, YouTube, LinkedInClients:• NBA, Onyx Collective (Hulu), Meta (Instagram), McCollum Heritage 91 Wines, f7 Ventures

Lead marketing campaign strategy, planning and execution for Tier 2 priority global partnerships (e.g. Wearables, Gaming, Disney)Assist new markets (MENA, IN) and existing regions (EMEA, LATAM, SEA) with limited resources to develop hyper-local consumer articulations of global campaigns with priority partners (e.g. PlayStation)Expanded Spotify’s presence and availability through social awareness campaigns (pre-roll) for MENA & IN launch with PlayStationHead multiple global brands and integrated partnerships within Spotify’s gaming vertical such as Xbox, PlayStation, Twitch and The Game Awards to drive brand awareness, earned marketing and platform engagement and MAU Developed social co-branded programs for Triple AAA releases with PlayStation (e.g. God of War) that could be localized regionallyEvangelized Spotify’s footprint in the gaming space on and off platform with custom co-marketed playlists, co-marketed social campaigns, and a first of it’s kind gaming podcast; Score PointsCreated custom content with Twitch’s influencer community to highlight gamers as creators/artists on different platforms to make their gaming experience better

Viacom Media Networks, MTV Production/Entertainment Group, New York, NY, January 2013 - PresentLegal AssistantProvide full range of administrative support in assisting the Vice President for MTV Productions and Senior Counsel during all stages of development, pre-production, production, and post-production. Duties include maintaining attorneys’ calendars, preparing meeting materials, making travel arrangements, and distributing weekly charts for all active shows. Generate guest releases, talent agreements, and production services for shows to include MTV News, Catfish, Eye Candy, and True Life. • Conduct exhaustive research on all documentaries, one-offs, and prior development plans.• Negotiate, close, and draft offers and long form agreements for scripted, animated, and reality television programming.• Collaborate in the creation and updating of internal department status charts channel-wide.• Co-created a centralized database.• Built a centralized database for the Legal Department to develop content and structure for Business and Legal Affairs.

Viacom Media Networks - Spike TV, New York, NY, September 2011 - April 2013Legal AssistantAssisted Senior Vice President (SVP), Senior Counsel (SC), and Senior Director (SD) of Contract Management in offering a full range of administrative support. Generated all agreements managed by the SVP for Spike, TV Land, Comedy Central, MTV, MTV2, VH1, VH1C, Logo, and CMT. Circulated and maintained all documents and charts for the SVP, SC, and SD in support of Spike Acquisitions, International Distribution Status Reports, Viacom Deal Volume Analysis Spreadsheet and the Internal Distribution List. • Submitted music cue sheets for all Spike programming to include original productions, promotions, and acquisitions to ASCAP, BMI, and SESAC on a weekly and quarterly basis.• Maintained complex database of current and outstanding guest releases and location agreements for Playbook 360, All Access Weekly, Weekend Pre-Game, Playbook, and Spare Time.• Brought onboard after delivering an impressive job performance as a Spike TV Intern.