Digital Marketing Operational Project Manager At Ficofi
Current- Emailing campaigns and newsletters. (Marketing Cloud)- WhatsApp via Marketing Cloud with META.- Automation & personalization with Marketing Cloud. - Updating contents on the website. (WordPress/Elementor)- Definition and optimization of the contents published on the website. - Traffic and conversion analysis and recommendation of improvements. (KPIs)- Creation of Events Website.- Monitoring, evaluation and follow-up on digital marketing actions.- Monitoring the tools and its functionalities. Reporting (bugs, platform availability, customer suggestions). - Data analysis, KPI's evaluation.