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Passionate, dynamic, results-oriented Marketing, Digital and Communications Strategist with a proven track record of accomplishments in planning, analyzing and leading comprehensive and global marketing strategies in support of business goals. This includes a good balance between strategic planning, relationship management and tactical accountability. Expertise in helping to stay on the cutting edge by delivering unparalleled brand, written, web, email and social media marketing strategies that help achieve business objectives.Specialties: • Strategic Market & Event Planning • Digital, Email & Social Media Marketing • Web Development, Analytics & SEO Strategy• Marketing Communications & CRM Marketing• Brand or Product Management • Creative Development & Promotions• Sales Strategy & Demand Generation
Inside Scoop Candies & Gifts
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Managing DirectorInside Scoop Candies & Gifts Jul 2016 - PresentIndianapolis, Indiana Area
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Employee MarketingAdesa Jun 2015 - Apr 2016Carmel, InResponsible for employee engagement projects for KAR/ADESA that included annual United Way campaign, ISC Corporate Challenge, ADESA-sponsored Carmel Artomobilia, as well as various other charitable and community events. -
Sr. Manager, Ebusiness MarketingAdesa Aug 2012 - Jun 2015Carmel. InManages integrated marketing campaigns to drive customers to website. -
Board Member - Past PresidentIndyama (American Marketing Association) Jul 2014 - Jul 2015Indianapolis, Indiana Area
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Board Member - PresidentIndyama (American Marketing Association) Jul 2013 - Jul 2014Indianapolis, Indiana Area
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Board Member - President ElectIndyama (American Marketing Association) Jul 2012 - Jul 2013Indianapolis, Indiana AreaThe President Elect has the responsibility for coordinating and directing the activities of all committees on behalf of the President. Prepares the upcoming year as President. -
Board Member - Vp Of CommunicationsIndyama (American Marketing Association) Jul 2011 - Jun 2012Indianapolis, Indiana AreaThe VP, Communications, has the responsibility for communications within the framework of the Chapter membership. In addition, this VP is responsible for publicizing the events and affairs of the Chapter and its members to the press and to the National Association. -
Board Member - Communications DirectorIndyama (American Marketing Association) Jul 2010 - Jun 2011Indianapolis, Indiana AreaThe Director, Communications, has the basic responsibility for communications within the framework of the Chapter membership. In addition, this Director is responsible for publicizing the events and affairs of the Chapter and its members to the press and to the National Association. -
Global Marketing And PromotionsBiostorage Technologies, Inc. Jan 2011 - Aug 2012Indianapolis, Indiana AreaResponsible for Brand Management, PR / Advertising and Event / Promotions planning. • Brand Management: Developing and managing company brand including all down-stream marketing functions• Public Relations and Advertising: Development and execution of annual plans; Management of agencies and vendors in relation to advertising, media, publication and PR projects; Product launch functions• Event / Promotions Management: Development and execution of conference strategy; Management of speaker events including business symposium, workshops, customer event and other meetings -
Marketing ManagerBrightpoint Feb 2010 - Nov 2010Responsible for all marketing functions including strategic marketing, core marketing communications (Brightpoint and partner branding, media, tradeshows, customer events), and third party relationships (Advertising Agency, Channel Partners, OEMs). Serve as the primary point of contact for all marketing relating projects and associated activities. -
Field Marketing ManagerThe Reynolds And Reynolds Company Oct 2007 - Oct 2009Establish sales and marketing campaigns to create go-to-market processes and execution plans designed to maximize sales. Offer expertise in product solutions, competitive intelligence, market and sales trends, discovery development and marketing mix. Plan, prepare and participate in trade shows and other internal and external events.Selected Achievements:- 95% closing ratio with successful customer relationship and presentation skills.- Knowledge of over 200 products to show the features, advantages and benefits that fit the needs of the customer. -
Marketing ManagerThe Reynolds And Reynolds Company Oct 2003 - Oct 2007Define strategy for and develop, execute, and manage comprehensive marketing plan for company’s product portfolio designed to penetrate and grow targeted markets. Selected Achievements:- Exceeded business goal of penetrating 25% market share for new product, propelling overall market share beyond 35%.- Marketing plans for existing products that delivered real growth in both revenue and profits by exceeding business goals by 206%. -
Pre-Sales Field SpecialistThe Reynolds And Reynolds Company Oct 2000 - Oct 2003Deliver best-in-class solution presentations to prospects, customers, investors and partners with a focus on delivering the value propositions of products and advancing the sales cycle. Selected Achievements:- Achieved 110% of sales goal during first year and was awarded National Sales Club recipient.- Revenue exceeded plan every year by 25% or better. -
Customer Training ConsultantThe Reynolds And Reynolds Company Oct 1997 - Oct 2000Develop and deliver training sessions of proprietary software and information technology, focusing on solutions such as Accounting, Payroll, Inventory, CRM and Sales. Selected Achievements:- Planned, coordinated and presented on-site training seminars which lead to numerous “Catch a Star” awards for outstanding performance.- Recipient for Premier Choice Awards in recognition for outstanding performance and teamwork during National Trade Show 4 years in a row. -
Fundraiser/Event PlannerNot-For-Profits Oct 1994 - Oct 1997Event Planner and Fundraiser for national not-for-profit organizations. Events included everything from organizing support groups and chapters to large walk-a-thons and black tie affairs. Selected Achievements:- Achieved over 100% of yearly fundraising goal each year.- Increased fundraising activities by introducing new events with high success rate of participation and funds raised.
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Promotions ManagerHarborage Inc. Oct 1992 - Oct 1994Responsible for all promotional events and activities including event organization, sponsorship solicitation, relationship building with vendors and suppliers, public relations, media buying, marketing communications including ad copy, promotional flyers and direct mail material.Selected Achievements:- Demonstrated immediate talents upon hire and excelled quickly to become recognized by management as key member of management team.- Promotions helped increase positive brand awareness and earned award, voted by the public, as Best of Indy.
Kimberley (Kim) Ross Weston Skills
Kimberley (Kim) Ross Weston Education Details
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Marketing -
Telecommunications -
Brownsburg High School
Frequently Asked Questions about Kimberley (Kim) Ross Weston
What company does Kimberley (Kim) Ross Weston work for?
Kimberley (Kim) Ross Weston works for Inside Scoop Candies & Gifts
What is Kimberley (Kim) Ross Weston's role at the current company?
Kimberley (Kim) Ross Weston's current role is Managing Director at Inside Scoop Candies & Gifts.
What is Kimberley (Kim) Ross Weston's email address?
Kimberley (Kim) Ross Weston's email address is km****@****hoo.com
What is Kimberley (Kim) Ross Weston's direct phone number?
Kimberley (Kim) Ross Weston's direct phone number is (512) 873*****
What schools did Kimberley (Kim) Ross Weston attend?
Kimberley (Kim) Ross Weston attended Wright State University, Indiana University Bloomington, Brownsburg High School.
What skills is Kimberley (Kim) Ross Weston known for?
Kimberley (Kim) Ross Weston has skills like Marketing Communications, Social Media Marketing, Online Marketing, Marketing, Integrated Marketing, Marketing Strategy, Strategic Planning, Seo, Email Marketing, Strategy, Management, Crm.
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