Kimberly Matheson Email and Phone Number

Planned, developed and executed on marketing programs. Collaborated with internal clients to define and implement integrated strategic marketing communications plans. Oversee daily activities, including reporting and planning. Managed the planning and execution of media relations, web site, trade shows, events, advertising and collateral materials. Manage day-to-day relationships with external vendors and agencies. Manage team and activities to ensure strategies and corporate brand are represented. Developed processes and systems to support programs and activities.

EXPERIENCE BOSTON SCIENTIFIC CORPORATION – Marlborough, MASenior Marketing Specialist – Creative Services – Urology & Women’s Health(Jan. 2006 – Nov. 2012)• Collaborated and provided creative strategy, consultation and tactical execution of marketing and communication programs with product management, sales operations and training, corporate communications and executive leaders• Experienced with new product launches promoting via direct mail campaigns, advertising, PR, tradeshow creatives and materials, training materials, annual product catalog, sales contests, e-marketing initiatives, digital and social media and sales tools • Supported over 25 product launches totaling over 250 million dollars in revenue by providing creative strategies & support• Produced creative elements for annual sales meetings (attended by 250+ Urology Women’s Health employees) working with creative vendors developing themes, stage design, videos and music • Secured fulfillment vendor and transitioned over 200 pieces of marketing collateral from internal warehouse• Managed creative & production budgets for marketing programs totaling over $1M• Experience hiring and managing external vendors as well as working with internal agency members• Managed and facilitated legal and regulatory review process for divisional marketing materials

GENUITY SOLUTIONS INC. (formerly GTE Internetworking, former Division of Bolt Beranek & Newman) - Burlington, MA & Cambridge, MAMarketing Communications Project Manager (April 2000 – March 2002)• Partnered with internal and external agencies to develop and execute marketing programs• Collaborated with Sales Management in the development of awards and incentive programs for a sales force of 200+ people• Managed over $500,000 creative & production budget for all print media Marketing Communications Production Manager (March 1997 – April 2000)• Managed 1 individual responsible for production and dissemination of all marketing materials• Managed data entry team of 3 responsible for entering leads based on direct mail programs• Trained & managed telemarketing firm to qualify leads and build database of new clients• Managed all advertising campaigns for internal programs and joint advertising with business partners • Supported 9 marketing managers by creating marketing campaigns & materials to support lead generation• Provided onsite support for seminars and tradeshows including assembly, production and distribution of all marketing materials and merchandise• Created and managed relationships with creative agencies and print vendors • Assisted public relations team by coordinating photo shoots of executive staff for high tech publications Programs Coordinator - Systems and Technologies Division (March 1994 – March 1997)• Supported six executives by organizing domestic and international client meetings• Supported marketing communications programs and events